1,961 Engagement Strategy jobs in Kenya
Digital Marketing Specialist - Content Strategy
20200 Kapsuser
KES600000 Annually
WhatJobs
Posted today
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Job Description
Our client is seeking a creative and strategic Digital Marketing Specialist to lead their content strategy efforts. This role focuses on developing engaging content across various digital platforms to enhance brand awareness, drive traffic, and generate leads. While this role offers a hybrid work model, allowing for flexibility between remote and in-office collaboration, it requires a proactive individual who can manage campaigns effectively from conception to execution. You will be responsible for crafting compelling narratives that resonate with our target audience.
Responsibilities:
Qualifications:
This hybrid role offers a dynamic work environment where you can blend remote flexibility with in-person collaboration. Join our client's marketing team and contribute your expertise to their brand narrative and online presence, impacting their reach in markets like Kericho, Kericho, KE .
Responsibilities:
- Develop and implement a comprehensive digital content strategy aligned with marketing goals.
- Create, edit, and publish high-quality content, including blog posts, social media updates, website copy, email newsletters, and video scripts.
- Manage the editorial calendar and ensure consistent brand messaging across all channels.
- Optimize content for search engines (SEO) to improve organic visibility and drive website traffic.
- Analyze content performance using web analytics tools and provide insights for optimization.
- Collaborate with design teams to create visually appealing content assets.
- Stay updated on digital marketing trends, emerging platforms, and best practices in content creation.
- Engage with the online community and respond to comments and inquiries.
- Manage social media accounts and develop engagement strategies.
- Assist in the planning and execution of digital marketing campaigns, including paid advertising.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 3 years of experience in digital marketing, with a strong focus on content creation and strategy.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Proven experience with SEO best practices and keyword research.
- Familiarity with content management systems (CMS) such as WordPress.
- Experience with social media marketing platforms and analytics tools.
- Proficiency in using web analytics tools (e.g., Google Analytics).
- Creative mindset with the ability to generate innovative content ideas.
- Strong organizational and time-management skills.
- Excellent communication and collaboration skills.
This hybrid role offers a dynamic work environment where you can blend remote flexibility with in-person collaboration. Join our client's marketing team and contribute your expertise to their brand narrative and online presence, impacting their reach in markets like Kericho, Kericho, KE .
This advertiser has chosen not to accept applicants from your region.
0
Digital Marketing Specialist - SEO & Content Strategy
90130 Gathiruini
KES80000 month
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Job Description
Our client is seeking a creative and data-driven Digital Marketing Specialist with a strong focus on SEO and content strategy to enhance their online presence and drive engagement. This is a fully remote position, allowing you to leverage your expertise from any location within Kenya. You will be responsible for developing and executing comprehensive digital marketing campaigns across various channels, with a particular emphasis on optimizing website content for search engines and creating compelling narratives that resonate with target audiences. Your role will involve keyword research, on-page and off-page SEO optimization, content calendar planning, blog post creation, social media content development, and performance analysis. The ideal candidate possesses a deep understanding of digital marketing best practices, SEO tools (e.g., SEMrush, Ahrefs, Google Analytics), and content management systems (CMS). You will collaborate closely with the marketing team, web developers, and designers to ensure cohesive brand messaging and effective campaign execution. Strong analytical skills are crucial for tracking key performance indicators (KPIs), measuring ROI, and iterating on strategies for continuous improvement. We are looking for individuals who are passionate about digital trends, possess excellent writing and communication skills, and thrive in a collaborative, remote work environment. Your ability to translate marketing goals into effective digital strategies and to generate engaging content that drives traffic and conversions will be highly valued. Join our innovative team and play a pivotal role in shaping our digital footprint and achieving measurable marketing success from the convenience of your home office.
Responsibilities:
Responsibilities:
- Develop and implement effective SEO strategies to improve search engine rankings.
- Conduct keyword research and competitive analysis.
- Create and optimize website content, blog posts, and landing pages.
- Manage and execute social media marketing campaigns.
- Develop and maintain a content calendar.
- Analyze website traffic and campaign performance using analytics tools.
- Identify opportunities for content creation and digital promotion.
- Collaborate with design and development teams on website improvements.
- Stay updated on the latest digital marketing and SEO trends.
- Report on marketing campaign performance and provide actionable insights.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Proven experience as a Digital Marketing Specialist with a focus on SEO and content strategy.
- Proficiency with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Moz).
- Experience with CMS platforms (e.g., WordPress).
- Strong understanding of content marketing principles and best practices.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and manage multiple projects in a remote setting.
- Experience with social media marketing and advertising platforms.
- Data analysis and reporting skills.
This advertiser has chosen not to accept applicants from your region.
1
Digital Marketing
Nairobi, Nairobi
THE ELITES
Posted 1 day ago
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Job Description
Responsible for developing, implementing, and managing online marketing strategies to promote a company’s products or services. The role involves creating digital campaigns, managing social media platforms, optimizing website content for SEO, running paid ads, and analyzing performance metrics to improve results. The specialist works closely with sales and creative teams to generate quality leads, increase brand awareness, and drive customer engagement.
br>Key Responsibilities:
Plan and execute digital marketing campaigns across multiple channels (social media, email, SEO, PPC).
Manage and grow the company’s online presence on platforms like Facebook, Instagram, LinkedIn, and Google. < r>
Optimize website and content for search engines to increase organic traffic.
Track, measure, and report campaign performance using analytics tools.
Stay up to date with digital marketing trends and best practices.
Qualifications & Skills:
Strong knowledge of SEO, SEM, and social media platforms.
Experience with digital marketing tools (Google Analytics, Ads Manager, email marketing platforms).
Creative thinking with strong communication skills.
Ability to analyze data and turn insights into actionable strategies.
br>Key Responsibilities:
Plan and execute digital marketing campaigns across multiple channels (social media, email, SEO, PPC).
Manage and grow the company’s online presence on platforms like Facebook, Instagram, LinkedIn, and Google. < r>
Optimize website and content for search engines to increase organic traffic.
Track, measure, and report campaign performance using analytics tools.
Stay up to date with digital marketing trends and best practices.
Qualifications & Skills:
Strong knowledge of SEO, SEM, and social media platforms.
Experience with digital marketing tools (Google Analytics, Ads Manager, email marketing platforms).
Creative thinking with strong communication skills.
Ability to analyze data and turn insights into actionable strategies.
This advertiser has chosen not to accept applicants from your region.
2
Senior Digital Marketing Specialist - SEO & Content Strategy
80100 Nairobi, Nairobi
KES250000 Annually
WhatJobs
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Job Description
Our client is looking for a highly motivated and data-driven Senior Digital Marketing Specialist with a deep expertise in SEO and content strategy to enhance their online presence. This is a remote-first position, allowing you to contribute to our client's success from any location. You will be responsible for developing and implementing comprehensive digital marketing campaigns that drive organic traffic, improve search engine rankings, and engage target audiences.
Key responsibilities include:
Key responsibilities include:
- Developing and executing advanced SEO strategies, including keyword research, on-page optimization, technical SEO, and link building.
- Creating and managing high-quality, engaging content across various digital channels (blog, website, social media, email).
- Analyzing website traffic, user behavior, and campaign performance using tools like Google Analytics, SEMrush, and Ahrefs.
- Identifying content gaps and opportunities to improve search visibility and user engagement.
- Collaborating with web development and design teams to implement SEO best practices and improve website usability.
- Managing and optimizing paid search (PPC) campaigns to maximize ROI.
- Developing and implementing social media marketing strategies to increase brand awareness and engagement.
- Monitoring industry trends and algorithm changes to adapt strategies accordingly.
- Reporting on campaign performance and providing actionable insights to stakeholders.
- A/B testing different marketing approaches to optimize results.
This advertiser has chosen not to accept applicants from your region.
3
Digital Marketing Strategy Lead
00500 Gathiruini
KES700000 Annually
WhatJobs
Posted 4 days ago
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Job Description
Our client, a forward-thinking e-commerce company, is seeking a creative and data-driven Digital Marketing Strategy Lead. This is a fully remote position where you will be instrumental in shaping and executing our online marketing initiatives. You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising. Your role will involve identifying target audiences, defining campaign objectives, and optimizing campaigns for maximum reach and ROI. You will analyze campaign performance data, generate insights, and continuously iterate on strategies to improve results. Collaboration with content creators, designers, and sales teams will be crucial. The ideal candidate will have a strong understanding of digital marketing principles, tools, and platforms, with a proven track record of successful campaign execution and performance optimization. Excellent analytical, strategic thinking, and communication skills are essential. You should be proficient in analytics tools (e.g., Google Analytics) and marketing automation platforms. This remote role requires a highly organized, self-motivated individual who can manage multiple projects and adapt to the ever-evolving digital landscape. We are looking for a creative thinker who can drive brand awareness, lead generation, and customer engagement through innovative digital marketing efforts. This is an excellent opportunity to make a significant impact on the company's online presence and growth.
This advertiser has chosen not to accept applicants from your region.
4
Digital Marketing Specialist
20101 Mwembe
KES80000 Annually
WhatJobs
Posted today
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Job Description
Our client is seeking a highly motivated and results-driven Digital Marketing Specialist to join their dynamic remote team. This role is integral to developing and executing innovative online marketing strategies that enhance brand visibility and drive customer engagement. You will be responsible for managing various digital channels, including social media, email marketing, search engine optimization (SEO), and pay-per-click (PPC) advertising. Your primary goal will be to increase our client's online presence and generate qualified leads through targeted campaigns.
Key responsibilities include:
Key responsibilities include:
- Developing and implementing comprehensive digital marketing strategies across multiple platforms.
- Managing social media accounts, creating engaging content, and fostering community interaction.
- Executing email marketing campaigns, including content creation, list segmentation, and performance analysis.
- Optimizing website content and structure for search engines (SEO) to improve organic rankings.
- Setting up, managing, and optimizing PPC campaigns on platforms like Google Ads and social media ads.
- Analyzing marketing data and campaign performance, providing regular reports with insights and recommendations.
- Collaborating with cross-functional teams to ensure brand consistency and campaign alignment.
- Staying up-to-date with the latest digital marketing trends, tools, and best practices.
- Managing the marketing budget effectively to maximize ROI.
- A/B testing different marketing approaches to identify what resonates best with the target audience.
This advertiser has chosen not to accept applicants from your region.
5
Digital Marketing Manager
60200 Meru , Eastern
KES190000 Annually
WhatJobs
Posted today
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Job Description
Our client is seeking an experienced and results-driven Digital Marketing Manager to lead their online marketing efforts. This is a fully remote position, allowing you to contribute to our client's success from anywhere. You will be responsible for developing and executing innovative digital marketing strategies across various channels, including SEO, SEM, social media marketing, content marketing, and email marketing. Your key responsibilities will involve managing the company's online presence, driving website traffic, generating leads, and increasing brand awareness. The ideal candidate will have a deep understanding of digital marketing analytics tools (e.g., Google Analytics, SEMrush), a proven ability to optimize campaigns for ROI, and experience in managing marketing budgets. You will also be responsible for analyzing market trends, identifying new opportunities, and staying ahead of the curve in the ever-evolving digital landscape. Excellent analytical, creative, and communication skills are essential. A Bachelor's degree in Marketing, Business, or a related field, coupled with at least 5 years of experience in digital marketing, is required. If you are passionate about leveraging digital channels to drive business growth and are seeking a challenging remote role, we invite you to apply.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies.
- Manage and optimize SEO/SEM campaigns for maximum visibility.
- Oversee social media marketing and content creation.
- Develop and execute email marketing campaigns.
- Drive lead generation and conversion rate optimization.
- Analyze digital marketing performance metrics and report on results.
- Manage the digital marketing budget effectively.
- Stay updated with the latest digital marketing trends and technologies.
- Collaborate with content and design teams to create engaging marketing materials.
This advertiser has chosen not to accept applicants from your region.
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6
Digital Marketing Specialist
40100 Kisumu
KES90000 Annually
WhatJobs
Posted today
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Job Description
Our client is seeking a creative and data-driven Digital Marketing Specialist to manage their online presence and marketing campaigns. This is a fully remote position where you will be responsible for developing and executing digital marketing strategies to enhance brand awareness, drive website traffic, and generate leads. Key responsibilities include managing social media platforms, creating engaging content, implementing SEO/SEM strategies, running email marketing campaigns, and analyzing campaign performance using various analytics tools. The ideal candidate will have a strong understanding of the digital marketing landscape, including best practices in content marketing, social media marketing, and paid advertising. Proven experience with marketing automation tools, Google Analytics, and content management systems is essential. You should possess excellent written and verbal communication skills, creativity, and a passion for staying updated with the latest digital marketing trends. This role requires strong analytical skills to interpret data and optimize campaign performance effectively. You will work collaboratively with various teams to ensure cohesive marketing efforts. We are looking for an independent and results-oriented individual who can thrive in a remote work environment, proactively identifying opportunities to improve our digital footprint. Your ability to craft compelling marketing messages and reach target audiences across multiple digital channels will be key to success. This is an excellent opportunity to make a tangible impact on our client's growth and visibility in the digital space.
This advertiser has chosen not to accept applicants from your region.
7
Digital Marketing Strategist
00200 Njiru Village
KES100000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a creative and analytical Digital Marketing Strategist to develop and execute comprehensive online marketing campaigns. This is a fully remote position where you will be instrumental in driving brand awareness, customer acquisition, and engagement through various digital channels. You will be responsible for creating and implementing data-driven marketing strategies across social media, search engines, email, and other online platforms. Key responsibilities include conducting market research, analyzing campaign performance, optimizing SEO/SEM efforts, managing content creation, and overseeing paid advertising initiatives. The ideal candidate will have a strong understanding of digital marketing best practices, excellent analytical skills, and a proven track record of successful campaign management. You should be proficient with various digital marketing tools and analytics platforms. Excellent communication and collaboration skills are essential, as you will work closely with internal teams and external partners in a remote setting. We are looking for a forward-thinking individual who can stay ahead of digital marketing trends and leverage new opportunities to achieve business objectives. Your ability to craft compelling content, manage social media communities, and drive measurable results will be critical. This role offers the opportunity to shape our online presence and significantly impact our growth.
Responsibilities:
Responsibilities:
- Develop and implement digital marketing strategies across multiple channels.
- Manage and optimize SEO/SEM campaigns to increase website visibility.
- Create and curate engaging content for social media, blogs, and websites.
- Oversee email marketing campaigns and lead nurturing efforts.
- Analyze marketing data and campaign performance to identify areas for improvement.
- Manage paid advertising campaigns (PPC, social media ads).
- Monitor industry trends and competitor activities.
- Collaborate with design and content teams to create marketing materials.
- Track and report on key marketing metrics (ROI, CPA, conversion rates).
- Identify and test new digital marketing channels and strategies.
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing.
- Proven experience in developing and executing successful digital marketing campaigns.
- Strong understanding of SEO, SEM, social media marketing, and email marketing.
- Proficiency in marketing analytics tools (e.g., Google Analytics, SEMrush).
- Experience with content management systems (CMS) and social media management tools.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Creative and innovative mindset.
- Ability to work independently and manage projects effectively in a remote environment.
This advertiser has chosen not to accept applicants from your region.
8
Digital Marketing Specialist
00200 Abothuguchi West
KES120000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a highly motivated and results-driven Digital Marketing Specialist to join our dynamic marketing team. This is a fully remote position, offering the flexibility to work from anywhere within Kenya.
As a Digital Marketing Specialist, you will be instrumental in developing, implementing, and managing our online marketing strategies to enhance brand awareness and drive customer acquisition. You will be responsible for a wide range of digital marketing activities, including SEO/SEM, email marketing, social media marketing, and content marketing.
Key Responsibilities:
Qualifications:
As a Digital Marketing Specialist, you will be instrumental in developing, implementing, and managing our online marketing strategies to enhance brand awareness and drive customer acquisition. You will be responsible for a wide range of digital marketing activities, including SEO/SEM, email marketing, social media marketing, and content marketing.
Key Responsibilities:
- Develop and execute comprehensive digital marketing campaigns across various platforms, including social media, search engines, email, and display advertising.
- Conduct keyword research and implement SEO strategies to improve organic search rankings.
- Manage and optimize pay-per-click (PPC) campaigns to maximize ROI.
- Create engaging and high-quality content for blog posts, social media updates, website copy, and email newsletters.
- Manage social media accounts, fostering community engagement and driving traffic to our online properties.
- Analyze campaign performance using analytics tools (e.g., Google Analytics) and provide actionable insights and recommendations for improvement.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Collaborate with cross-functional teams, including sales and product development, to ensure marketing strategies align with business goals.
- Manage the marketing automation platform and ensure effective lead nurturing.
- Track and report on key performance indicators (KPIs) related to website traffic, conversion rates, lead generation, and customer engagement.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Proven experience as a Digital Marketing Specialist or in a similar role.
- Strong understanding of SEO, SEM, content marketing, social media marketing, and email marketing principles.
- Proficiency in marketing analytics tools such as Google Analytics, SEMrush, or similar.
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects simultaneously in a remote setting.
- Creative thinking and problem-solving abilities.
- Experience with marketing automation platforms (e.g., HubSpot, Mailchimp) is a plus.
This advertiser has chosen not to accept applicants from your region.
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