1,602 Digital Operations jobs in Kenya
Senior Marketing Manager - Digital Strategy
Posted 1 day ago
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Job Description
Key Responsibilities:
- Develop and implement integrated digital marketing strategies to achieve business objectives.
- Manage and optimize all digital channels, including social media, email marketing, paid advertising (PPC/SEM), and content marketing.
- Oversee the creation of engaging and relevant digital content.
- Drive website traffic and optimize user experience for lead generation and conversion.
- Manage the company's social media presence and community engagement.
- Analyze campaign performance data using analytics tools (e.g., Google Analytics) and provide actionable insights.
- Manage digital marketing budgets and ensure efficient allocation of resources.
- Collaborate with cross-functional teams (e.g., product, sales) to align marketing efforts.
- Stay current with digital marketing trends, tools, and best practices.
- Lead and mentor junior marketing team members in a remote setting.
- Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is a plus.
- Minimum of 5 years of progressive experience in digital marketing, with a proven track record of success in driving online growth.
- Demonstrated expertise in SEO/SEM, social media marketing, content strategy, and email marketing.
- Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
- Proficiency in marketing automation platforms and CRM systems.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Experience managing remote teams and external agencies.
- Ability to thrive in a fast-paced, dynamic, and fully remote work environment.
- Strong project management and organizational skills.
Senior Marketing Manager - Digital Strategy
Posted 4 days ago
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Job Description
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies across various channels including SEO, SEM, social media, email marketing, and content marketing.
- Manage and optimize digital advertising campaigns to ensure maximum ROI and achieve key performance indicators (KPIs).
- Oversee the creation of engaging and compelling marketing content, ensuring brand consistency and messaging.
- Analyze marketing data and campaign performance metrics to identify trends, insights, and areas for improvement.
- Collaborate with internal teams (sales, product, design) to ensure integrated marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage the marketing budget effectively and allocate resources to maximize impact.
- Conduct market research and competitive analysis to identify new opportunities.
- Lead and mentor a remote marketing team, fostering a collaborative and high-performing environment.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 6 years of experience in digital marketing, with a proven track record of success in developing and executing online marketing strategies.
- Strong expertise in SEO, SEM, social media marketing, email marketing, and content creation.
- Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and CRM platforms.
- Excellent understanding of digital advertising platforms (e.g., Google Ads, Facebook Ads).
- Exceptional written and verbal communication skills, with a keen eye for detail.
- Demonstrated ability to lead and manage remote teams and projects effectively.
- Creative thinking and strong analytical problem-solving skills.
Senior Management Consultant, Digital Strategy
Posted today
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Job Description
Key Responsibilities:
- Lead client engagements focused on digital strategy development and implementation.
- Conduct comprehensive assessments of clients' digital maturity, capabilities, and competitive landscape.
- Develop data-driven digital strategies, including customer journey mapping, technology roadmaps, and operating model recommendations.
- Identify and evaluate opportunities for leveraging digital technologies such as AI, IoT, cloud, and data analytics.
- Guide clients through digital transformation initiatives, ensuring successful adoption and value realization.
- Manage project teams, deliverables, and client relationships, acting as a trusted advisor.
- Facilitate workshops and present findings and recommendations to senior client leadership.
- Stay current with emerging digital trends, technologies, and best practices.
- Contribute to the firm's growth by supporting business development activities and thought leadership.
Required Qualifications:
- Master's degree in Business Administration (MBA), Information Technology, or a related field.
- A minimum of 8 years of progressive experience in digital strategy, technology consulting, or a senior digital leadership role.
- Demonstrated expertise in digital transformation, customer experience design, cloud strategy, data analytics, or e-commerce.
- Proven experience in leading client-facing projects and managing project teams.
- Exceptional analytical, strategic thinking, problem-solving, and quantitative skills.
- Superior communication, presentation, and stakeholder management abilities.
- Proficiency in relevant analytical and presentation tools.
- Ability to thrive in a dynamic, remote work environment and deliver results with minimal supervision.
Senior Communications Manager, Digital Strategy
Posted today
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Job Description
Responsibilities:
- Develop and execute innovative digital communication strategies aligned with organizational goals.
- Manage and grow social media presence across key platforms (e.g., LinkedIn, Twitter, Facebook, Instagram).
- Create compelling and high-quality content, including press releases, blog posts, website copy, and multimedia assets.
- Build and maintain strong relationships with media outlets, influencers, and stakeholders.
- Monitor industry trends and competitor activities to identify opportunities and potential risks.
- Measure and report on the effectiveness of communication campaigns using relevant analytics tools.
- Provide strategic guidance and support to internal teams on communication matters.
- Manage crisis communication efforts and ensure consistent brand messaging.
- Collaborate with marketing and other departments to ensure integrated campaign execution.
- Bachelor's or Master's degree in Communications, Marketing, Journalism, Public Relations, or a related field.
- Proven track record of success in developing and implementing digital communication strategies.
- Excellent written and verbal communication skills, with a strong command of English.
- Proficiency in social media management tools, content management systems, and analytics platforms.
- Demonstrated experience in media relations and crisis communications.
- Strong understanding of digital marketing principles and SEO best practices.
- Ability to work independently and collaboratively in a remote, fast-paced environment.
- Exceptional organizational and project management skills.
- Creative thinking and problem-solving abilities.
- Minimum of 7 years of experience in a communications role.
Management Consultant - Digital Strategy (Remote)
Posted 2 days ago
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Senior Management Consultant - Digital Strategy
Posted 3 days ago
Job Viewed
Job Description
Responsibilities:
- Assess client digital maturity and identify strategic opportunities and challenges.
- Develop comprehensive digital strategies aligned with business objectives.
- Conduct market research, trend analysis, and competitive benchmarking.
- Create business cases and financial models for digital initiatives.
- Develop roadmaps for digital transformation, including technology adoption and process improvement.
- Advise clients on change management and organizational design for digital readiness.
- Lead client engagements and manage project teams.
- Present strategic recommendations and implementation plans to senior executives.
- Stay updated on emerging digital technologies and their business implications.
- Foster strong client relationships and identify opportunities for follow-on engagements.
- Master's degree in Business Administration, Management, or a related field.
- Minimum of 7 years of experience in management consulting, with a specialization in digital strategy.
- Proven track record of developing and implementing successful digital strategies for clients.
- Deep understanding of digital technologies, platforms, and trends.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Strong business acumen and financial modeling capabilities.
- Exceptional communication, presentation, and client-facing skills.
- Experience with change management and project management methodologies.
- Ability to work independently and manage multiple client projects in a remote environment.
Senior Management Consultant, Digital Strategy
Posted 4 days ago
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Job Description
Key Responsibilities:
- Conduct in-depth assessments of client's current digital capabilities and identify areas for improvement.
- Develop tailored digital strategies, including roadmaps for technology adoption, process re-engineering, and organizational change.
- Advise clients on emerging technologies such as AI, Big Data, IoT, and cloud computing.
- Lead client engagements, managing project teams and ensuring timely delivery of high-quality deliverables.
- Facilitate workshops and interviews with client stakeholders at all levels.
- Analyze market trends and competitive landscapes to provide strategic insights.
- Develop business cases and financial models to support digital initiatives.
- Present findings and recommendations to senior client executives.
- Foster long-term relationships with clients, identifying opportunities for follow-on work.
- Contribute to the firm's thought leadership and business development efforts.
Qualifications:
- Master's degree in Business Administration, Information Technology, or a related field; PhD or relevant certifications are a plus.
- Minimum of 8 years of experience in management consulting, with a strong focus on digital strategy and transformation.
- Demonstrated expertise in areas such as digital customer experience, data analytics, cloud strategy, and enterprise architecture.
- Proven ability to lead complex projects and manage client relationships effectively.
- Exceptional analytical, problem-solving, and critical thinking skills.
- Excellent written and verbal communication and presentation skills.
- Experience in developing and delivering compelling client proposals.
- Ability to work independently and collaboratively in a remote team environment.
- Willingness to travel occasionally if required, though the role is primarily remote.
This is a premier opportunity to shape the digital future for a diverse range of clients, working from anywhere as part of a leading consulting firm. If you are a strategic advisor with a passion for digital innovation and a drive for client success, apply today.
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E-commerce Marketing Manager - Digital Strategy
Posted today
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The E-commerce Marketing Manager will be responsible for developing and implementing comprehensive digital marketing strategies to drive traffic, engagement, and sales for the company's online store and social media channels. Key responsibilities include managing and optimizing paid advertising campaigns (Google Ads, social media ads), developing and executing social media strategies, overseeing content creation and email marketing campaigns, and analyzing website traffic and sales data to identify trends and opportunities. You will also be responsible for SEO optimization, affiliate marketing management, and collaborating with web development teams to enhance the user experience. Staying abreast of the latest digital marketing trends and best practices is crucial for success in this dynamic role.
We are looking for a candidate with a Bachelor's degree in Marketing, Communications, or a related field, and a minimum of 5 years of experience in e-commerce marketing and social media management. Proven experience with digital marketing tools such as Google Analytics, SEMrush, Mailchimp, and various social media management platforms is required. A strong understanding of SEO, SEM, content marketing, and social media advertising is essential. The ideal candidate will be highly analytical, creative, and possess excellent communication and project management skills, with the ability to work effectively independently and as part of a distributed team. If you are a passionate digital marketer looking to make a significant impact in the e-commerce space within a remote-first company, we encourage you to apply.
E-commerce Marketing Manager - Digital Strategy
Posted today
Job Viewed
Job Description
Responsibilities:
- Develop and implement comprehensive e-commerce marketing strategies to drive traffic, sales, and customer engagement.
- Manage and optimize digital advertising campaigns across various platforms (Google Ads, social media ads).
- Oversee SEO/SEM efforts to improve search engine rankings and drive organic traffic.
- Create and execute email marketing campaigns, including newsletters, promotional emails, and automated sequences.
- Manage social media presence and develop engaging content to build brand awareness and community.
- Analyze website performance, conversion rates, and customer behavior using analytics tools (e.g., Google Analytics).
- Identify opportunities for A/B testing and campaign optimization to improve ROI.
- Collaborate with content creators, web developers, and design teams to ensure cohesive brand messaging.
- Stay current with e-commerce trends, digital marketing technologies, and competitor activities.
- Manage the e-commerce marketing budget and report on campaign performance and key metrics.
- Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
- Minimum of 5 years of experience in e-commerce marketing, with a proven track record of success.
- Extensive experience with digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing.
- Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and marketing automation tools.
- Strong analytical skills and experience with web analytics tools.
- Excellent written and verbal communication skills, with a creative mindset.
- Ability to manage multiple projects and deadlines effectively in a remote work environment.
- Experience in managing online advertising budgets and optimizing campaign performance.
- Proactive and self-motivated with a passion for digital marketing and e-commerce growth.
Senior E-commerce Manager, Digital Strategy
Posted 2 days ago
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Job Description
Key responsibilities include managing the e-commerce platform, overseeing product merchandising, developing and implementing digital marketing campaigns (SEO, SEM, social media, email marketing), and analyzing website performance metrics to identify areas for improvement. You will work closely with cross-functional teams, including marketing, sales, IT, and customer service, to ensure a seamless and engaging online experience. This role requires a deep understanding of e-commerce best practices, customer behavior, and digital analytics.
We are looking for a candidate with a proven track record in e-commerce management, with at least 7 years of experience in developing and executing successful online retail strategies. Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce), CRM systems, and digital analytics tools (e.g., Google Analytics) is essential. Strong analytical and problem-solving skills, coupled with excellent communication and leadership abilities, are required to drive performance and manage a remote team effectively.
You will be tasked with driving online sales, improving conversion rates, increasing average order value, and fostering customer loyalty. Your ability to interpret data, derive actionable insights, and translate them into effective strategies will be crucial for success. This role offers the chance to work in a fast-paced, dynamic environment, making a tangible impact on the company's online presence and profitability, all while enjoying the flexibility of a fully remote work arrangement. This is an excellent opportunity to leverage your expertise in digital commerce to build and grow a thriving online business.
Responsibilities:
- Develop and implement comprehensive e-commerce strategies.
- Manage and optimize the company's online sales channels.
- Oversee product catalog management, merchandising, and promotions.
- Plan and execute digital marketing campaigns to drive traffic and sales.
- Analyze website performance, customer behavior, and sales data.
- Improve user experience and conversion rates on the e-commerce platform.
- Collaborate with marketing, sales, and IT teams to ensure seamless operations.
- Manage online customer service inquiries and feedback.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 7 years of experience in e-commerce management and digital marketing.
- Proven success in driving online sales and revenue growth.
- Proficiency in e-commerce platforms and digital analytics tools.
- Strong understanding of SEO, SEM, social media, and email marketing.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong leadership and team management abilities.
- Excellent communication and interpersonal skills.
- Ability to work independently and effectively in a remote environment.