6,784 Digital Marketing And Communications Specialist jobs in Kenya

Head of Digital Marketing Strategy

01001 Makongeni KES150000 Annually WhatJobs

Posted 13 days ago

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full-time
Our client is looking for a visionary and results-driven Head of Digital Marketing Strategy to lead their marketing efforts from a fully remote position. This senior role will be responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. You will oversee all aspects of our online presence, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. The ideal candidate will have a proven track record of success in creating and managing impactful digital campaigns, coupled with a deep understanding of analytics and data-driven decision-making. You will lead a team of digital marketing specialists, fostering a collaborative and high-performance remote work environment. Your strategic insights will guide the company's online engagement, ensuring alignment with overall business objectives. Key responsibilities include: developing and implementing a holistic digital marketing strategy; managing and optimizing all digital marketing channels (SEO, SEM, social media, email, content, etc.); analyzing campaign performance data and providing actionable insights; leading and mentoring the digital marketing team; managing the digital marketing budget and ensuring ROI; staying current with digital marketing trends, tools, and best practices; collaborating with product, sales, and other departments to ensure cohesive brand messaging; conducting market research and competitor analysis; overseeing the creation of engaging and relevant content; and reporting on key marketing metrics to senior leadership. This is an exceptional opportunity for a seasoned digital marketer to take the helm of a company's online presence, driving significant growth, and working entirely from home, supporting initiatives in Thika, Kiambu, KE .
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Remote Digital Marketing Strategy Manager

00200 Ongata Rongai, Rift Valley KES155000 Annually WhatJobs

Posted 13 days ago

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full-time
Our client is looking for a results-driven and creative Remote Digital Marketing Strategy Manager to lead their online brand presence and growth initiatives. This is a fully remote position, enabling you to craft impactful marketing strategies from anywhere. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role involves setting clear marketing objectives, defining target audiences, and allocating budgets effectively to achieve maximum ROI. You will continuously analyze campaign performance data, identify trends, and optimize strategies to improve engagement, lead generation, and conversion rates. Collaboration with content creators, web developers, and sales teams is crucial to ensure cohesive messaging and integrated campaign execution. You will also stay abreast of the latest digital marketing trends, tools, and technologies, and advise on their potential application for our client's business. A Bachelor's or Master's degree in Marketing, Communications, Business, or a related field is required. Proven experience in developing and executing successful digital marketing strategies for diverse industries is essential. Expertise in SEO, SEM, social media advertising, email marketing platforms (e.g., Mailchimp, HubSpot), and analytics tools (e.g., Google Analytics) is mandatory. Excellent analytical, strategic thinking, and communication skills are crucial for effective remote leadership and stakeholder management. You must be highly organized, proactive, and capable of working independently to manage multiple projects and deliver outstanding results in a dynamic remote environment. Join our client's dynamic marketing team and drive their digital success. The specific job location associated with this role, if you were based in an office, would be Ongata Rongai, Kajiado, KE .
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Head of Digital Marketing Strategy

20100 Mwembe KES800000 Annually WhatJobs

Posted 13 days ago

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full-time
Our client, a rapidly expanding consumer brand, is actively seeking a visionary Head of Digital Marketing Strategy to spearhead their online presence and customer engagement efforts in a fully remote capacity. This senior leadership role is critical for developing and implementing innovative digital marketing strategies that drive brand awareness, lead generation, and customer acquisition. The ideal candidate will possess a deep understanding of the full spectrum of digital marketing channels, including SEO, SEM, social media marketing, content marketing, email marketing, and performance marketing. You will be responsible for defining the digital marketing roadmap, setting ambitious KPIs, and managing the digital marketing budget effectively. Key responsibilities include analyzing market trends and competitor activities, identifying new opportunities for growth, and optimizing campaigns for maximum ROI. You will lead a team of digital marketing specialists, providing guidance, mentorship, and performance feedback. Exceptional analytical skills are required to interpret data, derive actionable insights, and report on campaign performance to executive stakeholders. This role demands creativity, strategic thinking, and a proven ability to translate business objectives into successful digital marketing initiatives. As a fully remote position, you will leverage cutting-edge marketing automation tools and digital collaboration platforms to ensure seamless execution and team alignment. This is a unique opportunity for a seasoned digital marketing leader to shape the future of our client's brand engagement and drive substantial business growth from a remote location.
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Head of Digital Marketing Strategy

20117 Mwembe KES5800000 Annually WhatJobs

Posted 13 days ago

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full-time
Our client, a dynamic and rapidly growing company in the consumer goods sector, is seeking a visionary and data-driven Head of Digital Marketing Strategy to spearhead their online presence and customer engagement initiatives. This is a key, fully remote leadership role demanding a strategic thinker with a proven ability to drive measurable results in the digital landscape. You will be responsible for developing and executing comprehensive digital marketing strategies across all relevant channels, including SEO, SEM, social media marketing, content marketing, email marketing, and performance marketing. Your role will involve setting clear objectives, defining target audiences, and implementing campaigns that enhance brand awareness, drive traffic, and generate leads/sales. You will manage and optimize digital advertising budgets, ensuring maximum ROI. Analyzing campaign performance data, website analytics, and market trends to identify insights and opportunities for continuous improvement is crucial. You will lead and mentor a remote team of digital marketing specialists, fostering a culture of innovation and collaboration. Staying ahead of the curve on emerging digital marketing technologies and best practices will be a core function. The ideal candidate will hold a Bachelor's or Master's degree in Marketing, Digital Media, Business, or a related field, with at least 8 years of progressive experience in digital marketing, with a significant portion in a strategic leadership capacity. Demonstrated success in developing and executing successful multi-channel digital marketing strategies that have driven significant business growth is essential. Strong analytical skills, proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics), and expertise in SEO, SEM, social media advertising, and content strategy are required. Exceptional leadership, communication, and project management skills are vital for leading a distributed team. If you are a strategic digital marketing leader passionate about building brands and driving growth, and you are looking for an exciting, fully remote opportunity to make a significant impact from anywhere, including **Naivasha, Nakuru, KE**, we encourage you to apply.
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Head of Digital Marketing Strategy

10100 Nyeri Town KES320000 Annually WhatJobs

Posted 13 days ago

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full-time
Our client is looking for a strategic and results-driven Head of Digital Marketing to lead their online presence and growth initiatives. This is a fully remote leadership position, perfect for an experienced digital marketer who can develop and execute comprehensive marketing strategies across all digital channels. You will be responsible for defining the overarching digital marketing roadmap, including SEO, SEM, content marketing, social media engagement, email marketing, and paid advertising. The ideal candidate will have a deep understanding of consumer behavior, market trends, and digital analytics, with a proven ability to drive measurable ROI. Key responsibilities include managing the digital marketing budget, overseeing campaign execution, analyzing performance metrics, and generating actionable insights to optimize strategies. You will lead a remote team of marketing specialists, fostering a culture of innovation and continuous improvement. Strong leadership, communication, and analytical skills are essential for success in this role. The candidate must be adept at collaborating with cross-functional teams, including sales, product development, and customer service, to ensure alignment with business objectives. Experience with marketing automation platforms, CRM systems, and data visualization tools is highly desirable. This is an exciting opportunity to make a significant impact on our client's brand visibility and market share, driving growth through data-informed digital strategies, all within a flexible, remote work environment, contributing to brand presence in areas like **Nyeri, Nyeri, KE**.
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Head of Digital Marketing Strategy

20117 Mwembe KES4200000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is looking for a dynamic and strategic Head of Digital Marketing Strategy to lead and execute innovative online marketing campaigns. This is a fully remote position, offering maximum flexibility. You will be responsible for developing and implementing a comprehensive digital marketing strategy that drives brand awareness, customer acquisition, engagement, and revenue growth. This includes overseeing all aspects of digital marketing, such as SEO/SEM, social media marketing, content marketing, email marketing, affiliate marketing, and paid advertising campaigns. You will analyze market trends, identify target audiences, and leverage data analytics to optimize campaign performance and ROI. The ideal candidate will have a proven track record of success in developing and managing integrated digital marketing strategies, with a deep understanding of various digital marketing channels and tools. Strong analytical skills, proficiency in marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics) are essential. Excellent leadership, communication, and project management skills are required to guide a marketing team and collaborate with cross-functional departments. You will also be responsible for managing marketing budgets effectively and reporting on key performance indicators to senior leadership. Staying abreast of the latest digital marketing trends, technologies, and best practices is crucial. This role offers a unique opportunity to shape our digital presence and drive significant business growth from a remote work setting.
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Head of Digital Marketing Strategy

90102 Gathiruini KES180000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is searching for a visionary and results-oriented Head of Digital Marketing Strategy to lead their online marketing initiatives. This is a fully remote role, enabling you to shape our digital presence from anywhere, with a keen understanding of market dynamics relevant to Mlolongo. You will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth across all digital channels. This includes overseeing search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, content marketing, and affiliate marketing. Your role will involve in-depth market research, competitor analysis, and identifying new opportunities for growth. You will manage and mentor a remote team of digital marketing specialists, fostering a collaborative and high-performing environment. The ideal candidate will have a proven track record of success in developing and implementing data-driven digital marketing campaigns that achieve measurable results. Strong analytical skills, proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics), and a deep understanding of the latest digital marketing trends and technologies are essential. Excellent leadership, communication, and project management skills are critical for success. You will work closely with product development, sales, and customer service teams to ensure a cohesive brand message and customer experience. This position offers a significant opportunity to impact the company's growth trajectory through innovative and effective digital marketing strategies. You will be responsible for budget management, campaign performance tracking, and reporting to senior management.
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Digital Marketing Strategy Lead - Remote

10100 Nyeri Town KES2000000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is seeking a visionary and data-driven Digital Marketing Strategy Lead to spearhead their online presence initiatives. This is a fully remote position, offering the flexibility to work from home while shaping impactful marketing campaigns. The successful candidate will be responsible for developing, implementing, and managing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. You will analyze market trends, identify target audiences, and craft compelling campaigns that drive brand awareness, engagement, and conversions. This role requires a deep understanding of digital marketing analytics, campaign optimization techniques, and the latest digital advertising platforms. You will collaborate closely with cross-functional teams, including sales, product development, and creative services, to ensure cohesive brand messaging and effective campaign execution. Leadership and mentorship of a remote marketing team will be a key component. The ideal candidate is a creative thinker with a strong analytical mindset, capable of translating complex data into actionable insights. You will be instrumental in defining KPIs, tracking campaign performance, and reporting on ROI to senior leadership. We are looking for an individual passionate about digital innovation and committed to achieving measurable marketing success. This is an opportunity to significantly influence brand perception and business growth through innovative digital strategies.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies to achieve business objectives.
  • Manage and optimize SEO, SEM, social media, email, and content marketing campaigns.
  • Conduct market research and competitor analysis to identify opportunities.
  • Define target audiences and develop tailored messaging and creative assets.
  • Track, analyze, and report on key digital marketing metrics and KPIs.
  • Manage the digital marketing budget and allocate resources effectively.
  • Lead and mentor a remote team of digital marketing specialists.
  • Collaborate with internal teams to ensure brand consistency and integrated campaign efforts.
  • Stay current with digital marketing trends, tools, and best practices.
  • Drive website traffic, lead generation, and conversion rates through effective campaigns.
  • Oversee the creation and distribution of engaging digital content.

The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Business, or a related field, with a minimum of 7 years of experience in digital marketing, with at least 3 years in a strategic leadership role. Proven expertise in SEO, SEM, social media marketing, content strategy, and analytics platforms (e.g., Google Analytics, SEMrush) is essential. Experience managing paid advertising campaigns across platforms like Google Ads and Meta Ads is required. Strong leadership, project management, and communication skills are critical. Demonstrated success in developing and executing successful digital marketing strategies in a remote or hybrid environment is highly desirable. This role is primarily remote, impacting marketing efforts in regions like Nyeri, Nyeri, KE , and globally.
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Head of Digital Marketing Strategy

00100 Abothuguchi West KES650000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client, a rapidly expanding e-commerce enterprise, is actively seeking a visionary and results-oriented Head of Digital Marketing Strategy to lead their comprehensive online marketing efforts. This is a fully remote position, offering the flexibility to work from anywhere while driving significant growth for our client. You will be responsible for developing, implementing, and managing innovative digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate programs. The ideal candidate will have a proven track record of success in optimizing online presence, increasing brand awareness, and driving customer acquisition and retention. You will lead a team of digital marketing specialists, providing strategic guidance, fostering collaboration, and ensuring the effective execution of all marketing initiatives. Key responsibilities include conducting market research, identifying target audiences, analyzing campaign performance data, and making data-driven decisions to maximize ROI. You will also manage the digital marketing budget, ensuring efficient allocation of resources. This role demands a creative thinker with strong analytical skills and a deep understanding of current digital marketing trends and technologies. The ability to develop compelling narratives and translate complex data into actionable insights is crucial. This is an exceptional opportunity to shape the digital future of a thriving company and make a tangible impact on its success. The remote-first nature of this role requires excellent communication and organizational skills, with a strong emphasis on proactive engagement with team members and stakeholders. We are looking for a strategic leader who is passionate about digital innovation and committed to achieving ambitious marketing goals.
Responsibilities:
  • Develop and execute comprehensive digital marketing strategies aligned with business objectives.
  • Oversee all digital marketing channels including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and mentor a team of digital marketing professionals.
  • Analyze campaign performance, identify trends, and provide actionable insights.
  • Manage the digital marketing budget and ensure optimal resource allocation.
  • Conduct market research and competitor analysis to identify opportunities and threats.
  • Drive customer acquisition, engagement, and retention through effective digital campaigns.
  • Collaborate with cross-functional teams, including sales, product, and creative departments.
  • Stay updated with the latest digital marketing technologies and best practices.
  • Optimize website content and user experience for search engines and users.
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Head of Digital Marketing Strategy

60100 Embu, Eastern KES380000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is looking for a visionary and results-driven Head of Digital Marketing Strategy to spearhead our online presence and customer engagement initiatives. This is a fully remote role, demanding a strategic thinker with extensive experience in crafting and executing comprehensive digital marketing campaigns. You will be responsible for developing and implementing innovative strategies across various digital channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising. Your core mission will be to drive brand awareness, generate high-quality leads, and optimize conversion rates to achieve significant business growth. This role requires a deep understanding of market trends, competitor analysis, and customer behavior. You will oversee the creation of compelling content, manage advertising budgets, and leverage analytics to measure campaign performance and identify areas for improvement. The ideal candidate will have a proven ability to build and manage high-performing remote marketing teams, fostering a culture of creativity and data-driven decision-making. Exceptional communication and interpersonal skills are essential for collaborating effectively with internal stakeholders and external partners. You will be instrumental in shaping our brand narrative and ensuring a consistent and engaging customer experience across all digital touchpoints. This is an exciting opportunity to make a substantial impact on our company's growth trajectory from a remote work setting. We are seeking a leader who is passionate about digital innovation, possesses strong analytical skills, and can translate complex strategies into actionable plans. Your ability to adapt to the ever-evolving digital landscape and to inspire a team to achieve ambitious goals will be key to your success. The role involves staying abreast of new technologies and platforms to maintain a competitive edge in the digital space.
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