4,218 Beauty Marketing jobs in Kenya
Remote Digital Marketing Specialist - Beauty & Wellness
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing campaigns across various platforms (social media, email, search engines).
- Create engaging and visually appealing content, including graphics, videos, and written copy, tailored for the beauty and wellness audience.
- Manage and grow social media channels, fostering community and driving engagement.
- Implement SEO strategies to improve website visibility and organic search rankings.
- Plan and execute paid advertising campaigns (e.g., Google Ads, Facebook Ads), monitoring performance and optimizing for ROI.
- Analyze marketing data and campaign performance, providing regular reports with insights and recommendations.
- Collaborate with influencers and brand ambassadors to promote products and services.
- Stay up-to-date with the latest digital marketing trends and industry best practices.
- Assist in developing and executing email marketing campaigns.
- Conduct market research to identify new opportunities and target audiences.
- Proven experience as a Digital Marketing Specialist or similar role, with a focus on the beauty and wellness sector.
- Strong understanding of SEO, SEM, social media marketing, and content marketing.
- Proficiency in using digital marketing tools and analytics platforms (e.g., Google Analytics, social media management tools).
- Excellent written and verbal communication skills.
- Creative mindset with a keen eye for design and aesthetics.
- Ability to work independently and collaboratively in a hybrid work environment.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- A passion for the beauty and wellness industry is essential.
Senior Digital Marketing Manager - Beauty & Wellness
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing strategies across various channels, including social media, email, search engines, and display advertising.
- Manage and optimize paid advertising campaigns (PPC, social media ads) to drive traffic, conversions, and ROI.
- Oversee SEO strategies to improve organic search rankings and website visibility.
- Develop and execute content marketing plans, including blog posts, articles, and video content.
- Manage social media presence and engagement across relevant platforms.
- Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide regular reports with actionable insights.
- Identify new digital marketing trends and opportunities to enhance brand visibility and customer acquisition.
- Collaborate with creative teams to develop compelling marketing collateral and campaigns.
- Manage email marketing campaigns, including list segmentation and automation.
- Ensure brand consistency and messaging across all digital touchpoints.
- Stay up-to-date with the latest digital marketing tools, platforms, and best practices.
- Manage relationships with digital marketing agencies and partners.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a significant focus on the beauty and wellness industry.
- Proven success in developing and executing data-driven digital marketing campaigns.
- Strong understanding of SEO, SEM, PPC, social media marketing, and content marketing.
- Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, email marketing software).
- Excellent analytical and problem-solving skills, with the ability to interpret data and make strategic recommendations.
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple projects in a remote setting.
- Creative thinking and a passion for the beauty and wellness sector.
- Experience with marketing automation platforms is a plus.
- Demonstrated ability to drive customer engagement and brand loyalty online.
Senior Digital Marketing Strategist (Beauty & Wellness)
Posted 2 days ago
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Job Description
Remote Digital Marketing Specialist - Beauty & Wellness
Posted 2 days ago
Job Viewed
Job Description
Responsibilities:
- Develop, implement, and manage digital marketing campaigns across social media platforms (Instagram, Facebook, TikTok, Pinterest), search engines (Google Ads), and email marketing.
- Create compelling and on-brand content, including graphics, videos, and written copy, tailored for different digital channels.
- Manage social media accounts, including content scheduling, community engagement, and reputation management.
- Optimize website content and structure for search engines (SEO) to improve organic search rankings and drive traffic.
- Plan and execute paid advertising campaigns (PPC) to achieve specific marketing objectives and ROI targets.
- Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, social media analytics, and CRM systems.
- Identify target audiences and devise strategies to reach them effectively through various digital touchpoints.
- Stay current with digital marketing trends, emerging platforms, and best practices within the beauty and wellness sector.
- Collaborate with internal teams (e.g., product development, sales) to ensure marketing messages are aligned with business goals.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources for maximum impact.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 3 years of experience in digital marketing, with a strong focus on the Beauty & Wellness industry.
- Proven experience managing successful social media campaigns, SEO, SEM, and email marketing initiatives.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, Meta Business Suite, and email marketing platforms.
- Excellent content creation skills, including copywriting and basic graphic design/video editing abilities.
- Strong analytical skills and the ability to interpret data to inform marketing strategies.
- Exceptional communication and interpersonal skills, suitable for a remote work environment.
- Creative mindset with a passion for the beauty and wellness industry.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Understanding of influencer marketing and its role in the beauty sector is a plus.
Remote Digital Marketing Specialist - Beauty & Wellness
Posted 2 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and execute digital marketing strategies to promote beauty and wellness products and services.
- Manage and grow social media presence across relevant platforms (Instagram, Facebook, TikTok, etc.).
- Plan and execute paid advertising campaigns (Google Ads, social media ads).
- Implement SEO strategies to improve organic search rankings.
- Create engaging and persuasive marketing content, including website copy, blog posts, and email newsletters.
- Develop and manage email marketing campaigns to nurture leads and retain customers.
- Monitor, analyze, and report on campaign performance using analytics tools (e.g., Google Analytics).
- Identify target audiences and devise strategies to reach them.
- Stay up-to-date with the latest digital marketing trends and best practices in the beauty and wellness industry.
- Collaborate with design and content teams to ensure brand consistency.
- Proven experience as a Digital Marketing Specialist or similar role, preferably within the beauty or wellness sector.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
- Solid knowledge of website analytics tools (e.g., Google Analytics).
- Excellent copywriting and content creation skills.
- Familiarity with beauty and wellness market trends and consumer behavior.
- Strong analytical skills and data-driven thinking.
- Ability to work independently and manage time effectively in a remote setting.
- Bachelor's degree in Marketing, Communications, or a related field.
- Proficiency in social media management tools and advertising platforms.
Senior Digital Marketing Strategist - Beauty & Wellness
Posted 2 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with brand objectives and target audience engagement.
- Manage and optimize all paid media campaigns (e.g., Google Ads, Social Media Ads) to maximize ROI.
- Oversee SEO and SEM efforts to improve organic search rankings and drive qualified traffic.
- Create and manage engaging content for social media platforms, blogs, and email newsletters.
- Analyze website traffic, campaign performance, and customer behavior using analytics tools.
- Develop and implement email marketing campaigns, including segmentation, automation, and A/B testing.
- Stay ahead of digital marketing trends, emerging platforms, and best practices in the beauty and wellness sector.
- Collaborate with internal teams (design, content, product) to ensure cohesive brand messaging and campaigns.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
- Conduct competitive analysis to identify market opportunities and threats.
- Develop and execute influencer marketing strategies within the beauty and wellness space.
- Monitor and report on key performance indicators (KPIs) to stakeholders.
- Drive innovation in digital customer acquisition and retention strategies.
- Ensure all digital marketing activities comply with relevant regulations and privacy laws.
- Contribute to the overall brand strategy and market positioning.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a focus on the beauty and wellness industry.
- Proven track record of developing and executing successful digital marketing campaigns across multiple channels.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in marketing analytics tools such as Google Analytics, SEMrush, and social media analytics platforms.
- Strong understanding of consumer behavior and market trends in the beauty and wellness sector.
- Excellent written and verbal communication skills, with a talent for creative copywriting.
- Ability to work independently, manage projects effectively, and meet deadlines in a remote setting.
- Experience with e-commerce platforms and strategies.
- Certifications in Google Ads, Google Analytics, or other relevant marketing platforms are a plus.
- Demonstrated ability to think strategically and creatively to achieve business goals.
This exciting opportunity, although associated with **Mombasa, Mombasa, KE**, is entirely remote, providing a flexible and dynamic career path.
Remote Digital Marketing Specialist - Beauty & Wellness
Posted 2 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement innovative digital marketing campaigns across various platforms.
- Manage social media accounts, creating engaging content and fostering community interaction.
- Design and execute email marketing campaigns to nurture leads and retain customers.
- Optimize website content and structure for search engines (SEO).
- Plan and manage paid advertising campaigns (e.g., Google Ads, social media ads).
- Analyze campaign performance data and provide regular reports with actionable insights.
- Collaborate with graphic designers and content creators to produce compelling marketing materials.
- Stay current with digital marketing trends, tools, and best practices, especially within the beauty and wellness industry.
- Conduct market research to identify new opportunities and target audiences.
- Manage the company's online reputation and customer feedback.
- Proven experience as a Digital Marketing Specialist or similar role, with a focus on the beauty or wellness industry.
- Demonstrable experience leading and managing SEO, SEM, social media, and email marketing campaigns.
- Solid knowledge of website analytics tools (e.g., Google Analytics).
- Experience with marketing automation and CRM software.
- Excellent content creation and copywriting skills.
- Strong analytical skills and data-driven thinking.
- Ability to work independently and manage multiple projects in a remote setting.
- Creative mindset with a passion for the beauty and wellness market.
- Excellent communication and collaboration skills for remote teamwork.
- A portfolio showcasing successful digital marketing campaigns is highly recommended.
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Senior Remote Digital Marketing Manager - Beauty & Wellness
Posted 2 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement innovative digital marketing strategies aligned with brand objectives.
- Manage and optimize SEO and SEM campaigns to improve search engine rankings and drive qualified traffic.
- Oversee social media strategy, content creation, and community management across various platforms.
- Develop engaging and relevant content for blog posts, website copy, email newsletters, and ad campaigns.
- Plan and execute email marketing campaigns to nurture leads and drive customer retention.
- Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide actionable insights.
- Monitor market trends, competitor activities, and customer behavior to identify new opportunities.
- Manage digital advertising budgets and ensure maximum ROI.
- Collaborate with graphic designers, copywriters, and other marketing team members remotely.
- Test and iterate on marketing initiatives to continuously improve performance.
- Stay updated with the latest digital marketing tools, techniques, and best practices.
- Report on key marketing metrics and campaign effectiveness to stakeholders.
Qualifications:
- Minimum of 5 years of experience in digital marketing, with a strong focus on the beauty and wellness industry.
- Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
- Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in Google Analytics, Google Ads, and social media advertising platforms.
- Strong understanding of content management systems (CMS) and marketing automation tools.
- Excellent analytical and problem-solving skills, with a data-driven approach.
- Creative mindset with a passion for branding and storytelling.
- Exceptional written and verbal communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a remote work environment.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
Digital Marketing Strategy Lead
Posted 1 day ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement innovative digital marketing strategies aligned with business objectives and target audience insights.
- Manage and optimize all digital advertising campaigns across various platforms (Google Ads, social media ads, etc.) to maximize ROI.
- Oversee the creation and distribution of engaging content across multiple channels, including blogs, social media, and email newsletters.
- Drive organic traffic growth through advanced SEO strategies and keyword research.
- Manage social media presence, fostering community engagement and brand advocacy.
- Analyze campaign performance data, generate regular reports, and provide actionable insights for continuous improvement.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with cross-functional teams (e.g., sales, product development) to ensure cohesive brand messaging.
- Manage the digital marketing budget effectively, allocating resources to achieve optimal results.
- Experiment with new digital marketing channels and tactics to identify growth opportunities.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of progressive experience in digital marketing, with a strong emphasis on strategy development and campaign execution.
- Proven success in managing and optimizing paid search (SEM/PPC) and social media advertising campaigns.
- Expertise in SEO, content marketing, email marketing, and marketing automation platforms.
- Strong analytical skills with proficiency in Google Analytics, data studio, and other reporting tools.
- Excellent written and verbal communication skills.
- Demonstrated ability to lead and manage remote teams or projects.
- Creative thinking and problem-solving abilities.
- Experience in the **Nairobi, Kenya** market or similar e-commerce environments is a plus, though the role is fully remote.
- Ability to adapt quickly to a fast-paced, evolving digital landscape.
Digital Marketing Strategy Manager
Posted 2 days ago
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