47 Adobe Analytics jobs in Kenya

Senior Marketing Analytics Manager

60100 Embu, Eastern KES185000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking an experienced Senior Marketing Analytics Manager to lead data-driven insights and strategy development for their marketing initiatives. This is a fully remote opportunity, allowing you to contribute your analytical prowess to our client's growth from any location. You will be responsible for analyzing campaign performance, customer behavior, and market trends to identify key opportunities and optimize marketing spend. The ideal candidate has a strong background in statistical analysis, data visualization, and marketing attribution modeling, with a proven ability to translate complex data into actionable business recommendations.

Key Responsibilities:
  • Develop and implement robust marketing analytics frameworks and dashboards.
  • Analyze the performance of all marketing channels, including digital, social media, email, and traditional campaigns.
  • Conduct in-depth customer segmentation and behavioral analysis to inform marketing strategies.
  • Develop and refine marketing attribution models to understand campaign effectiveness and ROI.
  • Identify key performance indicators (KPIs) and track progress against marketing goals.
  • Collaborate with marketing teams to provide data-driven insights and recommendations for campaign optimization.
  • Present complex findings and strategic recommendations to senior leadership in a clear and concise manner.
  • Utilize advanced statistical techniques and data mining tools for deeper insights.
  • Mentor and guide junior marketing analysts.
  • Stay abreast of the latest trends in marketing analytics, data science, and marketing technology.

Qualifications:
  • Master's degree in Marketing Analytics, Statistics, Data Science, Economics, or a related quantitative field.
  • Minimum of 6 years of experience in marketing analytics or a similar analytical role, with at least 2 years in a management or lead capacity.
  • Expertise in statistical analysis, regression modeling, forecasting, and hypothesis testing.
  • Proficiency with analytics platforms such as Google Analytics, Adobe Analytics, and BI tools (Tableau, Power BI).
  • Strong understanding of marketing principles and various marketing channels.
  • Experience with A/B testing and experimental design.
  • Proficiency in SQL for data extraction and manipulation.
  • Excellent data visualization skills to communicate insights effectively.
  • Strong communication and presentation skills, with the ability to influence decision-making.
  • Proven ability to manage projects and work independently in a remote setting.
This is a critical role for our client, offering a significant opportunity to shape marketing strategy through insightful analysis. If you are a strategic thinker with a passion for uncovering insights from data, this remote position is ideal for you.
This advertiser has chosen not to accept applicants from your region.

Remote Graduate Trainee - Digital Marketing Analytics

01003 Gathiruini KES40000 month WhatJobs

Posted 3 days ago

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intern
Our client, a dynamic e-commerce startup, is looking for enthusiastic and analytical Graduate Trainees to join their fully remote marketing team. This is an exceptional opportunity for recent graduates to gain hands-on experience in digital marketing analytics, data interpretation, and campaign optimization within a fast-paced, innovative environment. You will work closely with senior marketing professionals, contributing to data-driven decision-making for various online marketing channels, all from your home office.

Responsibilities include:
  • Assist in tracking, measuring, and analyzing the performance of digital marketing campaigns across various channels (e.g., social media, search engines, email).
  • Utilize web analytics tools (e.g., Google Analytics) to gather data on website traffic, user behavior, and conversion rates.
  • Help generate reports on key marketing metrics and present findings to the marketing team.
  • Support the identification of trends, insights, and opportunities for campaign improvement.
  • Collaborate with the team on A/B testing initiatives and provide analytical support for website optimization.
  • Learn and apply data visualization techniques to present complex data in an understandable format.
  • Participate in brainstorming sessions for new marketing strategies and campaigns.
  • Assist in market research and competitive analysis to identify new growth opportunities.
  • Gain exposure to various marketing technologies and platforms.
  • Contribute to improving the overall data collection and reporting processes within the marketing department.

The ideal candidate will have recently graduated with a Bachelor's degree in Marketing, Statistics, Economics, Business, or a related quantitative field. A strong academic record and a genuine interest in digital marketing and data analytics are essential. Proficiency in Microsoft Excel or Google Sheets is required. Familiarity with Google Analytics, social media analytics tools, or other web analytics platforms is a plus. Excellent analytical skills, attention to detail, and problem-solving abilities are a must. Strong written and verbal communication skills are needed to effectively present findings. This is a fully remote internship, requiring a reliable internet connection, a laptop, and a dedicated workspace. Eagerness to learn, adaptability, and a proactive approach to tasks are highly valued. This role offers invaluable experience and a potential pathway to a full-time position upon successful completion.
This advertiser has chosen not to accept applicants from your region.

Junior Data Analyst, Marketing Analytics

10100 Meru , Eastern KES50000 month WhatJobs

Posted today

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intern
Our client is offering an exciting remote internship opportunity for a motivated Junior Data Analyst to support their marketing analytics team. This is a fantastic chance to gain hands-on experience in a dynamic, data-driven environment without the need to be physically present in an office.

As a Junior Data Analyst, you will assist in collecting, cleaning, and analyzing marketing data from various sources, including web analytics, CRM systems, social media platforms, and advertising campaigns. Your primary goal will be to help uncover insights that inform marketing strategies and improve campaign performance. You will work closely with senior analysts and marketing managers, contributing to reports and presentations that visualize key trends and performance metrics.

Key responsibilities will involve data extraction using SQL, performing exploratory data analysis, identifying key performance indicators (KPIs), and building dashboards to track marketing effectiveness. You will also help in A/B testing analysis and provide support for ad-hoc data requests from the marketing department. Familiarity with data visualization tools such as Tableau or Power BI is a plus, as is a foundational understanding of statistical concepts.

This role is ideal for an individual who is highly organized, detail-oriented, and possesses strong problem-solving skills. A passion for data, marketing, and continuous learning is essential. You should be comfortable working independently, managing multiple tasks, and collaborating virtually with a distributed team. This internship provides a valuable stepping stone into the field of data analytics and digital marketing.

Responsibilities:
  • Assist in collecting and cleaning marketing data from various sources.
  • Perform exploratory data analysis to identify trends and patterns.
  • Help build and maintain marketing performance dashboards.
  • Support the analysis of A/B tests and other marketing experiments.
  • Extract data using SQL queries.
  • Generate reports on key marketing metrics and campaign performance.
  • Collaborate with marketing teams on data-related tasks and ad-hoc requests.
  • Learn and apply data visualization techniques.
Qualifications:
  • Currently pursuing a Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, Marketing, or a related quantitative field.
  • Basic understanding of data analysis principles and methodologies.
  • Familiarity with SQL for data extraction.
  • Proficiency in Microsoft Excel or Google Sheets.
  • Strong analytical and problem-solving skills.
  • Excellent communication skills, both written and verbal.
  • Ability to work independently and manage time effectively in a remote setting.
  • Eagerness to learn and develop skills in data analytics and marketing.
This advertiser has chosen not to accept applicants from your region.

Remote Graduate Trainee - Marketing Analytics

00200 Njiru Village KES45000 month WhatJobs

Posted today

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Job Description

intern
Our client is offering an exciting Remote Graduate Trainee position in Marketing Analytics, perfect for ambitious recent graduates seeking to kickstart their careers. This fully remote role provides a unique opportunity to gain invaluable experience in analyzing marketing campaign performance, understanding consumer behavior, and driving data-informed marketing strategies, all from the convenience of your home office. You will be mentored by experienced marketing professionals and data analysts, learning to leverage various analytics tools and platforms to measure campaign effectiveness, identify market trends, and optimize marketing spend. Key responsibilities include gathering and analyzing marketing data, generating performance reports, and contributing to the development of actionable insights. Trainees will gain proficiency in using tools like Google Analytics, social media analytics platforms, and CRM systems. The ideal candidate will have a strong foundation in marketing principles, exceptional analytical skills, and a keen interest in digital marketing and data science. We are looking for individuals who are proactive, detail-oriented, and possess excellent communication skills. A degree in Marketing, Business, Statistics, or a related field is required. This program emphasizes continuous learning and provides exposure to cutting-edge marketing analytics techniques. If you are a motivated graduate passionate about understanding the 'why' behind marketing success and eager to develop a career in a dynamic, data-driven field, this remote traineeship is an excellent starting point.

Responsibilities:
  • Assist in tracking and analyzing marketing campaign performance across various channels.
  • Gather data from digital marketing platforms, social media, and websites.
  • Prepare regular reports on key marketing metrics and KPIs.
  • Support the marketing team in identifying customer segments and behavior patterns.
  • Help in evaluating the ROI of marketing initiatives.
  • Contribute to A/B testing and campaign optimization efforts.
  • Learn to use marketing analytics tools and software.
  • Assist in market research and competitive analysis.
  • Collaborate with marketing and data teams to provide insights.
Qualifications:
  • Recent graduate with a Bachelor's degree in Marketing, Business Administration, Statistics, Economics, or a related field.
  • Strong analytical and quantitative skills.
  • Interest in marketing and digital advertising.
  • Familiarity with marketing analytics tools (e.g., Google Analytics) is a plus.
  • Excellent communication and presentation skills.
  • Ability to work independently and as part of a remote team.
  • Detail-oriented and a quick learner.
This advertiser has chosen not to accept applicants from your region.

Junior Data Analyst - Marketing Analytics

50100 Kakamega, Western KES40000 month WhatJobs

Posted 3 days ago

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Job Description

intern
Our client is seeking an ambitious and detail-oriented Junior Data Analyst to join their growing marketing analytics team. This is a fully remote internship opportunity designed for recent graduates or individuals looking to kickstart their career in data analysis. You will gain hands-on experience in analyzing marketing campaign performance, identifying trends, and providing actionable insights to optimize strategies. This role offers immense learning potential and the chance to work on impactful projects in a supportive, remote-first environment.

Responsibilities:
  • Assist in collecting, cleaning, and organizing data from various marketing channels (e.g., social media, email campaigns, website analytics).
  • Perform data analysis to identify key performance indicators (KPIs) and trends related to marketing campaigns.
  • Generate regular reports and dashboards to visualize marketing data and communicate findings to the team.
  • Support the marketing team in understanding campaign effectiveness and suggesting data-driven improvements.
  • Help in A/B testing different marketing approaches and analyzing the results.
  • Identify patterns and insights within datasets that can inform future marketing strategies.
  • Maintain data integrity and accuracy across all marketing data sources.
  • Learn and apply various data analysis techniques and tools.
  • Collaborate with senior analysts and marketing managers on data-related projects.
  • Contribute to presentations of findings and recommendations to stakeholders.

Qualifications:
  • Bachelor's degree in Statistics, Mathematics, Economics, Business Analytics, Marketing, or a related quantitative field.
  • Strong analytical and problem-solving skills with a keen eye for detail.
  • Proficiency in Microsoft Excel, including advanced functions like pivot tables and VLOOKUP.
  • Basic understanding of data visualization principles.
  • Familiarity with SQL for data extraction is a plus.
  • Exposure to marketing analytics platforms (e.g., Google Analytics, social media analytics tools) is advantageous.
  • Excellent written and verbal communication skills.
  • Ability to work independently and manage time effectively in a remote setting.
  • Eagerness to learn and develop new skills in data analysis and marketing.
  • A proactive attitude and a team-player mentality.

This internship is perfect for someone passionate about data and eager to build a career in marketing analytics. Join our remote team and contribute to our client's success in Kakamega, Kakamega, KE .
This advertiser has chosen not to accept applicants from your region.

Junior Data Analyst - Marketing Analytics

60200 Meru , Eastern KES45000 month WhatJobs

Posted 4 days ago

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Job Description

intern
We are looking for an enthusiastic and detail-oriented Junior Data Analyst to join our expanding marketing analytics team. This is a fully remote position, enabling you to contribute from the comfort of your home office. You will be instrumental in collecting, processing, and analyzing marketing data to provide actionable insights that drive campaign optimization and business growth.

Key Responsibilities:
  • Assist in the collection, cleaning, and validation of marketing data from various sources, including web analytics platforms, CRM systems, and social media.
  • Perform data analysis using statistical methods and tools to identify trends, patterns, and insights in marketing campaign performance.
  • Develop and maintain reports and dashboards to visualize key marketing metrics and performance indicators (KPIs).
  • Support the marketing team in understanding customer behavior, campaign effectiveness, and return on investment (ROI).
  • Conduct A/B testing analysis and provide recommendations for improving conversion rates and user engagement.
  • Collaborate with senior analysts and marketing specialists to define data requirements and analytical approaches.
  • Identify data quality issues and recommend solutions for improvement.
  • Contribute to the development of predictive models to forecast marketing outcomes.
  • Prepare presentations summarizing findings and recommendations for marketing stakeholders.
  • Maintain documentation of data sources, methodologies, and analysis processes.

Qualifications:
  • Recent graduate with a Bachelor's degree in Statistics, Mathematics, Economics, Marketing, Computer Science, or a related quantitative field.
  • Strong analytical and problem-solving skills with a keen eye for detail.
  • Proficiency in data analysis tools and languages such as SQL, Python (Pandas, NumPy), or R.
  • Familiarity with data visualization tools like Tableau, Power BI, or Google Data Studio is a plus.
  • Understanding of marketing principles and digital marketing channels is desirable.
  • Excellent communication and presentation skills, with the ability to explain complex data insights clearly.
  • Proactive and eager to learn new technologies and analytical techniques.
  • This is a fully remote role, requiring strong organizational skills and the ability to work independently and as part of a virtual team. Reliable internet access and a dedicated workspace are essential.
This advertiser has chosen not to accept applicants from your region.

Remote Junior Data Analyst - Marketing Analytics

10100 Mumbuni KES50000 month WhatJobs

Posted today

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Job Description

intern
Our client is offering a unique opportunity for a motivated and eager Remote Junior Data Analyst to join their team as an intern. This is a fully remote apprenticeship, designed to provide hands-on experience in data analysis within the marketing domain. You will work closely with our marketing and data science teams, contributing to projects that drive strategic decision-making. The ideal candidate is a recent graduate or a student pursuing a degree in a quantitative field, possessing a strong analytical mindset and a keen interest in understanding consumer behavior through data. You will be involved in collecting, cleaning, and analyzing marketing data from various sources, identifying trends, and generating insightful reports. This apprenticeship emphasizes learning and development, offering mentorship and exposure to real-world data challenges in a remote-first environment.

Key responsibilities include:
  • Assisting in the collection and consolidation of marketing data from various platforms (e.g., social media, email campaigns, website analytics).
  • Performing data cleaning and preprocessing to ensure data quality and consistency.
  • Conducting exploratory data analysis to identify key trends, patterns, and anomalies in marketing performance metrics.
  • Assisting in the generation of regular reports and dashboards summarizing campaign performance and audience insights.
  • Supporting the marketing team in A/B testing initiatives by collecting and analyzing results.
  • Learning and applying various data analysis techniques and tools under the guidance of senior analysts.
  • Identifying opportunities for data visualization to communicate findings effectively.
  • Collaborating with team members remotely on assigned data analysis tasks.
  • Documenting data sources, methodologies, and findings.
  • Contributing to discussions on how data can inform marketing strategies.
The successful candidate should be pursuing a Bachelor's or Master's degree in Statistics, Mathematics, Economics, Computer Science, Marketing Analytics, or a related field. A foundational understanding of statistical concepts and data analysis principles is required. Familiarity with data analysis tools such as Excel, SQL, Python (Pandas, NumPy), or R is highly desirable. Excellent attention to detail, strong organizational skills, and the ability to work independently and manage time effectively in a remote setting are crucial. Good written and verbal communication skills are needed for reporting and team collaboration. This apprenticeship is an excellent pathway for individuals looking to launch their career in data analytics and gain valuable experience in a supportive, remote work environment.
This advertiser has chosen not to accept applicants from your region.
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Geophysicist - Seismic Data Analysis

20100 Mwembe KES180000 Annually WhatJobs

Posted today

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full-time
Our client, a leading player in the oil and gas exploration sector, is seeking an experienced Geophysicist to join their team based in **Nakuru, Nakuru, KE**. This position is critical for analyzing seismic data to identify potential hydrocarbon reserves. The ideal candidate will possess a strong background in geological sciences, expertise in seismic interpretation and data processing, and a proven track record in the upstream oil and gas industry. You will be responsible for acquiring, processing, and interpreting seismic data to generate subsurface models, evaluate geological formations, and provide crucial insights for exploration and development activities. This role requires on-site presence for direct collaboration with geologists, reservoir engineers, and drilling teams.

Key Responsibilities:
  • Acquire, process, and interpret 2D and 3D seismic data for exploration and development projects.
  • Utilize advanced geophysical software (e.g., Petrel, OpendTect) for data analysis and interpretation.
  • Develop seismic interpretation workflows and quality control procedures.
  • Integrate seismic data with other geological and engineering data (well logs, core data, production data).
  • Identify and delineate potential hydrocarbon reservoirs and prospects.
  • Perform seismic attribute analysis, velocity modeling, and seismic inversion.
  • Collaborate with geologists and reservoir engineers to build integrated subsurface models.
  • Prepare technical reports and presentations for management and joint venture partners.
  • Provide geophysical support for drilling operations and well planning.
  • Stay abreast of new geophysical technologies and methodologies.

Qualifications:
  • Master's or Ph.D. degree in Geophysics, Geology, or a related Earth Science discipline.
  • Minimum of 5 years of experience in geophysical exploration, with a focus on seismic data interpretation.
  • Proficiency in seismic data processing and interpretation software.
  • Strong understanding of seismic acquisition techniques and data quality assessment.
  • Experience with basin analysis and structural geology.
  • Excellent analytical and problem-solving skills.
  • Ability to work effectively in a multidisciplinary team environment.
  • Strong written and verbal communication skills.
  • Familiarity with Kenyan geological settings and basins is an advantage.
  • Willingness to work on-site in Nakuru.

Join a company at the forefront of energy innovation and contribute to vital exploration efforts.
This advertiser has chosen not to accept applicants from your region.

Graduate Trainee - Data Analysis

30200 Kitale, Rift Valley KES50000 month WhatJobs

Posted today

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intern
Our client is offering an exciting opportunity for ambitious and intellectually curious recent graduates to join their team as Graduate Trainees in Data Analysis. This is a fully remote program, providing hands-on experience and comprehensive training in the field of data science and analytics. As a Graduate Trainee, you will work closely with experienced data analysts and scientists, contributing to real-world projects. Your responsibilities will include data collection, cleaning, processing, and performing initial exploratory data analysis. You will assist in developing data models, generating reports, and creating visualizations to communicate insights effectively. This role requires a strong analytical mindset, proficiency in at least one programming language (e.g., Python, R), and familiarity with database management (SQL). The ideal candidate is a quick learner, detail-oriented, and possesses excellent problem-solving skills. You will gain exposure to various analytical techniques and tools, developing a strong foundation for a career in data analysis. This program is designed to foster talent and provide a clear career path within the company. We are looking for individuals who are eager to learn, contribute to a collaborative remote team environment, and are passionate about leveraging data to drive business decisions. Successful candidates will receive mentorship and ongoing support to excel in their roles and contribute meaningfully to our client's data initiatives. This is an exceptional chance to launch your career in a rapidly growing and in-demand field.

Responsibilities:
  • Assist in the collection, cleaning, and organization of large datasets.
  • Perform exploratory data analysis to identify trends and patterns.
  • Support the development and implementation of data models and algorithms.
  • Create data visualizations and reports to communicate findings.
  • Collaborate with senior analysts on data-related projects.
  • Learn and apply various data analysis techniques and tools.
  • Contribute to maintaining data integrity and accuracy.
  • Participate in team meetings and provide insights during discussions.
Qualifications:
  • Recent graduate with a Bachelor's or Master's degree in Statistics, Mathematics, Computer Science, Economics, or a related quantitative field.
  • Strong analytical and quantitative skills.
  • Proficiency in at least one programming language (e.g., Python, R).
  • Familiarity with SQL and database concepts.
  • Basic understanding of data visualization tools (e.g., Tableau, Power BI).
  • Excellent problem-solving abilities and attention to detail.
  • Strong communication and teamwork skills.
  • Eagerness to learn and adapt in a remote work environment.
This is a fully remote internship opportunity, supporting our client's operations for **Kitale, Trans-Nzoia, KE**.
This advertiser has chosen not to accept applicants from your region.

Remote Geologist - Data Analysis

00100 Abothuguchi West KES180000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a leading player in the mining sector, is seeking a highly skilled and analytical Remote Geologist specializing in data analysis. This is a fully remote position, allowing you to contribute your expertise from any location. You will be instrumental in analyzing vast geological datasets, including geophysical surveys, drill core logs, and geochemical analyses, to identify mineralized zones and support exploration and resource estimation efforts. Your responsibilities will include developing and implementing data processing workflows, performing statistical analysis, creating geological models, and generating insightful reports and visualizations for project stakeholders. Proficiency in geological software packages (e.g., Leapfrog, ArcGIS, Vulcan) and data analysis tools (e.g., Python, R) is essential. You will work closely with exploration teams to provide data-driven recommendations and contribute to the strategic planning of exploration programs. The ideal candidate will possess a strong understanding of geological principles, structural geology, and mineral deposit types. Excellent problem-solving skills, attention to detail, and the ability to communicate complex technical information clearly and concisely are paramount. This role offers a unique opportunity to work on diverse geological projects from the comfort of your home office, leveraging cutting-edge technology and contributing to significant discoveries within the global mining industry. If you are a proactive geoscientist passionate about unlocking the earth's resources through advanced data interpretation, this remote opportunity is for you. Join a forward-thinking team dedicated to innovation and excellence in geological exploration.
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