7 Activation Specialist jobs in Kenya
Remote FMCG Brand Activation Specialist
01001 Abothuguchi West
KES70000 month
WhatJobs
Posted 4 days ago
Job Viewed
Job Description
Are you a dynamic and results-driven marketing professional with a passion for the Fast-Moving Consumer Goods (FMCG) sector? Our client is seeking a talented Remote FMCG Brand Activation Specialist to drive brand awareness and consumer engagement for their product portfolio. This fully remote role empowers you to conceptualize and manage innovative brand activation campaigns from your home office. You will be responsible for developing and executing strategic marketing initiatives, including promotional activities, digital campaigns, and in-store activations (through coordination with field teams), aimed at increasing market share and consumer preference. Success requires a creative mindset, strong market understanding, excellent project management skills, and the ability to analyze campaign performance. This is an exciting opportunity to shape brand perception and drive sales in a flexible, remote environment, with a focus on markets relevant to **Ruiru, Kiambu, KE**.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive brand activation strategies for FMCG products.
- Plan and execute promotional campaigns, point-of-sale materials, and consumer engagement initiatives.
- Coordinate with marketing, sales, and field teams to ensure seamless execution of activation plans.
- Manage budgets for brand activation activities, ensuring cost-effectiveness and ROI.
- Analyze market trends, consumer behavior, and competitor activities to identify opportunities for growth.
- Measure and report on the effectiveness of brand activation campaigns, providing insights for future strategies.
- Create compelling marketing collateral and content for various activation channels.
- Oversee digital marketing components of brand activations, including social media engagement and online promotions.
- Build and maintain relationships with agencies, vendors, and partners involved in activation activities.
- Ensure brand consistency across all marketing and activation touchpoints.
- Identify key performance indicators (KPIs) for activation success and track progress against them.
- Stay abreast of new trends and innovations in FMCG marketing and brand activation.
- Proven experience in brand marketing, product marketing, or activation management, preferably within the FMCG sector.
- Strong understanding of consumer behavior and market dynamics in the FMCG industry.
- Demonstrated success in developing and executing creative marketing campaigns.
- Excellent project management, organizational, and time management skills.
- Proficiency in digital marketing tools and social media platforms.
- Strong analytical skills and experience with marketing analytics and reporting.
- Excellent communication and interpersonal skills, with the ability to influence stakeholders.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Ability to work independently and collaboratively in a remote team environment.
- A dedicated home office setup with reliable internet connectivity is essential.
This advertiser has chosen not to accept applicants from your region.
0
Brand Activation Associate
Nairobi, Nairobi
VibeReach Kenya
Posted 26 days ago
Job Viewed
Job Description
We are seeking ambitious and self-driven individuals to join our team as Brand Activation Associates. This is an entry-level opportunity designed for individuals who are passionate about people, communication and representing brands in dynamic environments.
br>As part of our growing activation team, you will be involved in field-based engagement activities, product promotions and community-level brand experiences.
Responsibilities:
Assist in executing on-ground brand campaigns
Represent brands at activations and outreach events
Support team leads in customer engagement and awareness drives
Participate in product knowledge training and team strategy sessions
Maintain professionalism and brand alignment during field activities
What We’re Looking For: < r>
Energetic, teachable and self-motivated individuals
Excellent communication skills
Open to learning, growth and flexible working environments
Strong work ethic and the ability to work under minimal supervision
Nairobi-based or willing to relocate (if needed)
Preferred but Not Required:
Experience in promotions, sales, marketing or customer-facing roles
Teamwork and leadership potential
What You’ll Gain: < r>
Hands-on exposure to grassroots brand strategy
Certificate upon successful completion of training
A chance to grow into leadership roles within a fast-paced team
Performance-based growth opportunities
br>As part of our growing activation team, you will be involved in field-based engagement activities, product promotions and community-level brand experiences.
Responsibilities:
Assist in executing on-ground brand campaigns
Represent brands at activations and outreach events
Support team leads in customer engagement and awareness drives
Participate in product knowledge training and team strategy sessions
Maintain professionalism and brand alignment during field activities
What We’re Looking For: < r>
Energetic, teachable and self-motivated individuals
Excellent communication skills
Open to learning, growth and flexible working environments
Strong work ethic and the ability to work under minimal supervision
Nairobi-based or willing to relocate (if needed)
Preferred but Not Required:
Experience in promotions, sales, marketing or customer-facing roles
Teamwork and leadership potential
What You’ll Gain: < r>
Hands-on exposure to grassroots brand strategy
Certificate upon successful completion of training
A chance to grow into leadership roles within a fast-paced team
Performance-based growth opportunities
This advertiser has chosen not to accept applicants from your region.
1
Brand Activation Executive
00100 Njiru Village
KES95000 month
WhatJobs
Posted 5 days ago
Job Viewed
Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and results-driven Brand Activation Executive to join their marketing team in Ongata Rongai, Kajiado, KE . This role is pivotal in developing and executing impactful brand strategies and promotional campaigns that drive consumer engagement and sales. You will be responsible for planning and managing in-store promotions, sampling activities, and experiential marketing events. This includes coordinating with sales teams, managing budgets, sourcing promotional materials, and analyzing the effectiveness of activation campaigns. The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with at least 2 years of experience in brand management, marketing, or sales, preferably within the FMCG industry. Strong project management skills, creativity, and a keen understanding of consumer behavior are essential. Excellent communication, negotiation, and interpersonal skills are required to build relationships with retailers and stakeholders. This hybrid position involves both office-based strategy sessions and field-based execution in and around the Ongata Rongai area. If you are passionate about building brands and creating memorable consumer experiences, this is a fantastic opportunity to contribute to the success of a leading FMCG company.
This advertiser has chosen not to accept applicants from your region.
2
Brand Activation Manager - FMCG
60200 Meru , Eastern
KES120000 month
WhatJobs
Posted 3 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a dynamic and results-oriented Brand Activation Manager to join their marketing team in **Meru, Meru, KE**. This hybrid role offers a blend of office-based collaboration and remote flexibility, allowing you to contribute effectively while maintaining a healthy work-life balance. You will be responsible for developing and executing innovative brand activation strategies and campaigns that drive consumer engagement and product trial. Your duties will include conceptualizing and managing in-store promotions, experiential marketing events, and digital engagement initiatives. This involves collaborating closely with sales teams, agencies, and other stakeholders to ensure seamless execution. You'll analyze market trends, competitor activities, and consumer insights to identify new opportunities for brand growth. Success in this role requires a strong understanding of the Kenyan FMCG market, excellent project management skills, and a creative flair for generating impactful marketing ideas. You should be adept at budget management, performance tracking, and reporting on campaign effectiveness. The ideal candidate possesses a Bachelor's degree in Marketing, Business Administration, or a related field, coupled with at least 5 years of relevant experience in brand management or activation, preferably within the FMCG industry. Exceptional presentation and negotiation skills are a must. We are looking for a proactive individual with a passion for building strong brands and a proven track record of delivering measurable results. This is a fantastic opportunity to contribute to the success of well-known brands and to shape their presence in the market. If you are a strategic thinker with a hands-on approach and a desire to excel in a fast-paced environment, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
3
Senior Event Producer, Experiential Marketing
80100 Nairobi, Nairobi
KES80000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a highly creative and experienced Senior Event Producer to lead the conceptualization and execution of impactful experiential marketing events. This role requires a hands-on approach and will involve extensive on-site management at various locations, primarily based around Malindi. The ideal candidate will have a proven track record in designing and delivering unique, memorable brand experiences that resonate with target audiences. Your responsibilities will encompass budget management, vendor negotiation, logistics planning, and on-site production oversight. You will collaborate closely with marketing teams, creative agencies, and clients to bring event concepts to life. This involves everything from venue selection and setup to talent management and content creation. The ability to manage multiple complex projects simultaneously, under pressure and with tight deadlines, is essential. A strong understanding of event technology, audio-visual production, and staging requirements is crucial. You will be adept at problem-solving in dynamic event environments and ensuring flawless execution. Experience in managing diverse event types, including product launches, festivals, corporate gatherings, and brand activations, is highly desirable. Exceptional organizational, communication, and leadership skills are required. This position requires a bachelor's degree in Marketing, Event Management, Communications, or a related field, with a minimum of 6 years of experience in event production and management, preferably within the experiential marketing or entertainment industry. A portfolio showcasing successful event projects is a must. If you are a passionate creative force with a knack for bringing brands to life through unforgettable experiences, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
4
Senior Sports Marketing Manager - Event Strategy
50200 Bungoma, Western
KES700000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client, a prominent organization in the Leisure &amp; Sports sector, is looking for an experienced Senior Sports Marketing Manager to lead their event strategy and execution. This role is fully remote, offering the chance to design and implement marketing campaigns that resonate with sports enthusiasts across the nation. You will be responsible for developing comprehensive marketing plans for sports events, managing budgets, and overseeing the execution of promotional activities across various channels. The ideal candidate will have a deep understanding of the sports industry, a passion for marketing, and a proven ability to drive engagement and ticket sales.
Key Responsibilities:
Qualifications:
This is an exciting remote opportunity for a strategic marketing professional to shape the future of sports event engagement. If you have a flair for marketing and a love for sports, this role is for you.
Key Responsibilities:
- Develop and implement innovative marketing strategies for sports events, including pre-event, during-event, and post-event activities.
- Manage marketing budgets effectively, ensuring maximum ROI on all campaigns.
- Oversee the creation of marketing collateral, including digital content, advertising, and social media campaigns.
- Collaborate with event organizers, sponsors, and media partners to maximize event visibility and impact.
- Analyze market trends and competitor activities to identify new opportunities.
- Measure and report on the effectiveness of marketing campaigns, making data-driven adjustments.
- Build and maintain strong relationships with athletes, teams, and sports influencers.
- Ensure a consistent brand message across all marketing efforts.
Qualifications:
- Bachelor's degree in Marketing, Sports Management, Business Administration, or a related field.
- A minimum of 7 years of experience in sports marketing, with a strong focus on event marketing.
- Proven track record of successfully marketing major sports events.
- Excellent understanding of digital marketing, social media marketing, and content creation.
- Strong analytical and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to work independently and manage multiple projects in a remote environment.
- A passion for sports and a keen eye for creative marketing approaches.
This is an exciting remote opportunity for a strategic marketing professional to shape the future of sports event engagement. If you have a flair for marketing and a love for sports, this role is for you.
This advertiser has chosen not to accept applicants from your region.
5
Remote Sports Marketing Manager - Event &amp;amp;amp;amp;amp;amp; Partnership Development
20101 Naivasha, Rift Valley
KES130000 month
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a dynamic and results-driven Remote Sports Marketing Manager to spearhead marketing efforts, focusing on event promotion and strategic partnership development. This is a fully remote position, offering the chance to shape marketing strategies for leading sports initiatives from anywhere. You will be responsible for developing and executing comprehensive marketing plans to increase brand visibility, drive event attendance, and foster lucrative partnerships within the sports industry. Your duties will include creating engaging marketing content, managing digital marketing campaigns (social media, email, paid advertising), and coordinating event promotion activities. You will also identify, negotiate, and manage strategic partnerships with sponsors, media outlets, and other relevant organizations to enhance revenue and reach. The ideal candidate will possess a strong understanding of the sports market, exceptional marketing acumen, and proven experience in event management and partnership acquisition. Excellent communication, negotiation, and creative thinking skills are essential. You will be adept at leveraging data analytics to measure campaign effectiveness and inform future strategies. This role is perfect for a passionate sports marketing professional seeking a challenging and rewarding remote career where they can drive growth and build impactful relationships. You will play a pivotal role in the success of sports events and the expansion of our client's brand influence. The successful candidate will be a proactive, innovative thinker, capable of working autonomously and collaborating effectively with internal teams and external partners to achieve ambitious marketing objectives.
Responsibilities:
Responsibilities:
- Develop and implement marketing strategies for sports events and initiatives.
- Manage all aspects of event promotion, including digital campaigns and public relations.
- Identify, develop, and manage strategic partnerships and sponsorships.
- Create compelling marketing content across various platforms (social media, web, print).
- Analyze market trends and competitor activities to identify opportunities.
- Manage marketing budgets and track campaign ROI.
- Build and maintain strong relationships with sponsors, media, and stakeholders.
- Collaborate with event organizers and operational teams to ensure successful execution.
- Measure and report on the effectiveness of marketing campaigns and partnerships.
- Stay abreast of the latest trends in sports marketing and digital media.
- Bachelor's degree in Marketing, Business Administration, Sports Management, or a related field.
- Minimum of 5 years of experience in sports marketing, with a focus on event promotion and partnership development.
- Proven track record of successfully managing marketing campaigns and acquiring sponsorships.
- Strong understanding of the sports industry and its key players.
- Excellent communication, negotiation, and presentation skills.
- Proficiency in digital marketing tools and analytics platforms.
- Experience in managing marketing budgets and tracking performance metrics.
- Ability to work independently and thrive in a remote work environment.
- Creative thinking and strong problem-solving abilities.
- Passion for sports and a deep understanding of fan engagement.
This advertiser has chosen not to accept applicants from your region.
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