3 Senior Digital Marketing Content Strategist Remote jobs in whatjobs

Senior Digital Marketing & Content Strategist (Remote)

80100 Nairobi, Nairobi KES175000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a vibrant arts and entertainment organization, is looking for a strategic and creative Senior Digital Marketing & Content Strategist to lead their remote marketing efforts. This role is crucial for developing and executing innovative digital marketing campaigns that enhance brand visibility, engage target audiences, and drive participation in events and initiatives. You will be responsible for shaping the online narrative and digital presence of the organization.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across various channels, including social media, email marketing, SEO/SEM, and paid advertising.
  • Create compelling and engaging content strategies, including blog posts, website copy, social media updates, and video concepts.
  • Manage and grow the organization's social media presence, fostering community engagement and interaction.
  • Oversee SEO/SEM efforts to improve search engine rankings and drive organic traffic.
  • Develop and execute email marketing campaigns to nurture leads and engage audiences.
  • Analyze digital marketing performance metrics, report on key trends, and provide actionable insights for optimization.
  • Collaborate with graphic designers, videographers, and other creative professionals to produce high-quality digital assets.
  • Stay current with digital marketing trends, algorithm changes, and emerging platforms.
  • Manage the digital marketing budget effectively.
  • Mentor junior marketing team members and contribute to strategic planning.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field. Master's degree is a plus.
  • Minimum of 6 years of experience in digital marketing, content strategy, or a related role, preferably within the arts or entertainment sector.
  • Proven track record of developing and executing successful digital marketing campaigns.
  • Expertise in social media marketing, content creation, SEO/SEM, and email marketing platforms.
  • Strong understanding of analytics tools (e.g., Google Analytics) and reporting.
  • Excellent writing, editing, and storytelling skills.
  • Creative thinker with a passion for the arts and culture.
  • Outstanding communication and collaboration skills for effective remote teamwork.
  • Demonstrated ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Familiarity with the arts scene and audience demographics relevant to Mombasa, Mombasa, KE is highly advantageous.

This is an exciting opportunity to shape the digital voice of a dynamic arts organization, offering a competitive salary and the flexibility of remote work. If you are a seasoned digital marketer with a passion for the arts, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing & Content Strategist (Remote)

00100 Abothuguchi West KES240000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a creative and analytical Senior Digital Marketing & Content Strategist to join their fully remote team. This role is pivotal in developing and executing innovative digital marketing campaigns and content strategies that enhance brand visibility, drive engagement, and generate leads. You will be responsible for defining target audiences, crafting compelling narratives, and leveraging various digital channels to achieve marketing objectives.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Create and manage a content calendar, overseeing the production of high-quality, engaging content (blog posts, articles, videos, infographics, social media updates).
  • Conduct market research and competitive analysis to identify target audiences, trends, and opportunities.
  • Optimize website content and structure for search engines to improve organic rankings and drive traffic.
  • Manage paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
  • Develop and execute email marketing campaigns to nurture leads and engage existing customers.
  • Analyze digital marketing campaign performance, tracking key metrics (e.g., website traffic, conversion rates, engagement) and providing actionable insights.
  • Collaborate with design and development teams to ensure cohesive brand messaging and user experience.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage relationships with external agencies or freelancers as needed.

Qualifications:
  • Minimum of 7 years of experience in digital marketing, content strategy, or a related field.
  • Proven success in developing and executing impactful digital marketing campaigns.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content management systems.
  • Strong analytical skills with experience in using analytics tools (e.g., Google Analytics, SEMrush).
  • Excellent written and verbal communication skills, with a talent for creating compelling content.
  • Proficiency in content creation tools and platforms.
  • Experience with A/B testing and conversion rate optimization.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Demonstrated ability to work independently and effectively manage responsibilities in a fully remote environment.
  • Experience in B2B or B2C marketing environments.
This fully remote role will support our marketing efforts for operations in Nairobi, Nairobi, KE and requires a strategic and creative mindset.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing & Content Strategist - Remote

90100 Mumbuni KES210000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is seeking a highly strategic and creative Senior Digital Marketing & Content Strategist to lead their online presence from a fully remote capacity. This role is crucial for developing and executing comprehensive digital marketing campaigns and content strategies that drive brand awareness, engagement, and lead generation. The ideal candidate will have a deep understanding of the digital landscape, including SEO, SEM, social media marketing, email marketing, and content management systems. You will be responsible for creating compelling and high-quality content across various platforms, including website copy, blog posts, social media updates, email newsletters, and video scripts. Your expertise will be vital in conducting market research, identifying target audiences, and developing tailored marketing messages that resonate. This position requires a proven ability to manage multiple projects simultaneously, track campaign performance using analytics tools, and iterate on strategies based on data-driven insights. Collaboration is paramount; you will work closely with design, sales, and product teams to ensure brand consistency and alignment with overall business objectives. As this is a remote-first role, exceptional communication skills, strong organizational abilities, and the capacity to work independently with minimal supervision are essential. You will be expected to stay ahead of digital marketing trends, experiment with new channels and tactics, and share best practices with the wider team. The successful candidate will have a strong portfolio showcasing successful digital marketing campaigns and content creation that have demonstrably achieved business goals. Experience with A/B testing, conversion rate optimization (CRO), and marketing automation platforms is highly desirable. You will play a key role in shaping the brand's narrative and enhancing its digital footprint. This is an exciting opportunity to make a significant impact on our client's growth trajectory through expert remote marketing leadership.

Responsibilities:
  • Develop and execute comprehensive digital marketing and content strategies.
  • Create engaging, high-quality content for various digital channels, including websites, blogs, social media, and email.
  • Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive traffic.
  • Develop and implement social media marketing strategies to increase brand awareness and engagement.
  • Design and execute email marketing campaigns to nurture leads and engage customers.
  • Analyze website traffic and campaign performance using tools like Google Analytics, SEMrush, etc.
  • Conduct market research and audience analysis to inform content and marketing strategies.
  • Collaborate with design and product teams to ensure brand consistency and messaging.
  • Manage content calendars and ensure timely delivery of all marketing materials.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Experiment with new marketing channels and tactics to drive innovation.
  • Prepare and present regular reports on campaign performance and ROI.
  • Optimize content and campaigns for lead generation and conversion.
  • Manage relationships with external agencies or vendors as needed.
This advertiser has chosen not to accept applicants from your region.
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