2 Senior Digital Marketing Campaign Manager Remote jobs in whatjobs
Senior Digital Marketing Campaign Manager (Remote)
Posted 12 days ago
Job Viewed
Job Description
Our client is seeking a highly analytical and results-driven Senior Digital Marketing Campaign Manager to lead the strategy, execution, and optimization of comprehensive digital marketing campaigns across multiple channels. This is a fully remote, senior-level role requiring a deep understanding of paid media, SEO, social media marketing, email marketing, and content strategy. You will be responsible for developing integrated campaign plans designed to achieve specific business objectives, such as lead generation, brand awareness, customer acquisition, and revenue growth. Key responsibilities include defining target audiences, setting campaign budgets, selecting appropriate channels, creating compelling campaign messaging, and managing the end-to-end campaign lifecycle. You will oversee A/B testing, performance tracking, and data analysis to continually optimize campaign effectiveness and ROI. The ideal candidate will possess a proven track record of successfully managing complex digital marketing campaigns, excellent analytical skills, and a deep understanding of marketing automation platforms and analytics tools (e.g., Google Analytics, HubSpot, Marketo). You must be adept at working independently in a remote setting, collaborating effectively with cross-functional teams (including content, design, and sales), and staying ahead of the curve on digital marketing trends and best practices. This role demands strong project management skills, the ability to manage multiple campaigns simultaneously, and a strategic mindset focused on achieving measurable outcomes. You will play a vital role in driving the company's growth by attracting and engaging target audiences through data-driven digital marketing efforts. A strong understanding of various advertising platforms (Google Ads, Meta Ads, LinkedIn Ads) and SEO principles is critical. Experience in developing campaign strategies for B2B or B2C markets, depending on the client's needs, is essential.
Key Responsibilities:
Key Responsibilities:
- Develop and execute integrated digital marketing campaign strategies across various channels, including paid search, social media, display advertising, email, and content marketing.
- Define campaign objectives, target audiences, key performance indicators (KPIs), and budgets.
- Manage campaign execution from start to finish, ensuring timely delivery and adherence to strategy.
- Oversee the creation of campaign assets, including ad copy, landing pages, email content, and social media posts.
- Conduct thorough A/B testing and data analysis to optimize campaign performance and ROI.
- Monitor campaign performance against KPIs and provide regular reports with actionable insights and recommendations.
- Collaborate with content, design, and sales teams to ensure cohesive and effective campaign messaging.
- Manage relationships with external agencies and vendors as needed.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Identify new opportunities for campaign innovation and audience engagement.
- Ensure brand consistency and compliance with marketing regulations.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field. Master's degree preferred.
- Minimum of 7 years of experience in digital marketing, with a significant focus on campaign management.
- Proven track record of successfully planning, executing, and optimizing digital marketing campaigns that drive measurable results.
- Expertise in various digital marketing channels, including PPC (Google Ads, Meta Ads), SEO, social media marketing, email marketing, and content marketing.
- Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and web analytics tools (e.g., Google Analytics).
- Strong analytical and problem-solving skills, with the ability to interpret complex data.
- Excellent project management, organizational, and communication skills.
- Ability to work independently and manage multiple projects effectively in a remote setting.
- Experience in the **Embu, Embu, KE** digital marketing landscape is a plus, but this is a fully remote position.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing & Campaign Manager (Remote)
Posted 3 days ago
Job Viewed
Job Description
Our client is seeking a results-driven Senior Digital Marketing & Campaign Manager to join their fully remote marketing team. This role is central to conceptualizing, developing, and executing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. You will be responsible for managing all aspects of online marketing efforts, including SEO, SEM, social media marketing, email marketing, content marketing, and display advertising. The ideal candidate will possess a deep understanding of digital marketing principles, extensive experience in campaign management across multiple channels, and a strong analytical mindset. You will leverage data and insights to optimize campaign performance, ensure maximum ROI, and provide strategic recommendations. As a remote-first professional, you will excel at collaborating with cross-functional teams, managing projects autonomously, and communicating effectively through digital channels. We are looking for a creative, strategic, and data-savvy marketer who can translate business objectives into successful digital campaigns. If you are passionate about the evolving digital landscape and thrive in a remote work environment, we encourage you to apply. Your expertise will significantly impact our client's online presence and market position.
Responsibilities:
Responsibilities:
- Develop and implement integrated digital marketing strategies and campaigns across various online channels.
- Manage and optimize SEO, SEM, social media, email marketing, and content marketing initiatives.
- Plan, execute, and monitor paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
- Analyze campaign performance data, generate insights, and provide actionable recommendations for improvement.
- Create compelling marketing copy and collaborate with design teams to produce engaging visual assets.
- Manage the marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Conduct market research and competitor analysis to identify new opportunities and trends.
- Collaborate with sales, product, and customer support teams to align marketing efforts with business goals.
- Manage and grow the company's social media presence and engagement.
- Develop and execute email marketing strategies for lead nurturing and customer retention.
- Track website traffic, conversion rates, and other key performance indicators.
- Stay up-to-date with the latest digital marketing tools, technologies, and best practices.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of progressive experience in digital marketing and campaign management.
- Proven success in developing and executing data-driven digital marketing campaigns that achieve measurable results.
- Expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
- Proficiency in Google Analytics, Google Ads, Facebook Ads Manager, and other digital marketing platforms.
- Strong analytical and problem-solving skills with the ability to interpret complex data.
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects simultaneously in a remote setting.
- Experience with marketing automation tools (e.g., HubSpot, Marketo) is a plus.
- Creative thinking and a passion for innovation in digital marketing.
This advertiser has chosen not to accept applicants from your region.
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