7 Brand Manager Dairy Products jobs in whatjobs

Brand Manager - Dairy Products

00204 Ongata Rongai, Rift Valley KES270000 Annually WhatJobs

Posted 20 days ago

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full-time
Our client is seeking a dynamic and innovative Brand Manager to oversee their portfolio of dairy products. This role requires a strategic thinker with a deep understanding of the Fast-Moving Consumer Goods (FMCG) market, capable of driving brand growth and market share. You will be responsible for developing and executing comprehensive brand strategies, including marketing campaigns, product innovation, and go-to-market plans. Key duties involve conducting market research, analyzing consumer insights, and identifying emerging trends to inform brand positioning and messaging. You will collaborate closely with cross-functional teams, including sales, product development, and advertising agencies, to ensure consistent brand execution across all touchpoints. The ideal candidate possesses a strong understanding of marketing principles, digital marketing channels, and traditional advertising. Excellent analytical, communication, and project management skills are essential. This position requires a creative mindset, a passion for building strong brands, and the ability to manage multiple projects simultaneously. If you are an experienced FMCG marketer eager to make a significant impact on a beloved brand, we encourage you to apply. Your strategic vision and execution capabilities will be key to driving the success of our dairy product lines in a competitive landscape.
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Brand Manager - Dairy Products

30200 Tuwan KES220000 Annually WhatJobs

Posted 20 days ago

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full-time
Our client, a leading name in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a creative and results-driven Brand Manager to lead their dairy product portfolio. This is a fully remote position, offering flexibility and the opportunity to work from anywhere. You will be responsible for developing and executing innovative brand strategies to drive market share and profitability. Key responsibilities include conducting market research, analyzing consumer insights, and identifying new product development opportunities. You will also manage the brand's P&L, develop annual marketing plans, and oversee advertising and promotional campaigns across various channels. Collaboration with sales teams, external agencies, and cross-functional departments will be crucial. The ideal candidate will have a proven track record in brand management within the FMCG industry, with specific experience in the dairy or food and beverage sector. Strong analytical, strategic thinking, and project management skills are essential. This remote role requires excellent communication and interpersonal skills to effectively engage with stakeholders and manage brand initiatives. You will be expected to stay abreast of market trends, competitor activities, and evolving consumer preferences to ensure the brand remains competitive and relevant. The ability to think creatively, adapt to changing market dynamics, and drive impactful marketing initiatives is key. This position offers a unique opportunity to own and grow a significant brand within a supportive and innovative remote work environment, with a focus on opportunities related to **Bungoma, Bungoma, KE**. We are seeking a self-starter who can thrive in an independent work setting and deliver exceptional results. The successful candidate will be passionate about building strong consumer brands and possess a deep understanding of marketing principles. Strategic planning and execution will be central to your success in this role.
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Brand Manager - Dairy Products

30200 Abothuguchi West KES150000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a leading name in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a talented and results-oriented Brand Manager to drive the growth and success of their dairy product portfolio. This role offers a dynamic blend of strategic planning and hands-on execution, working within a vibrant and collaborative environment. You will be responsible for developing and implementing comprehensive brand strategies, conducting market research, and analyzing consumer insights to identify new opportunities and challenges.

Key Responsibilities:
  • Develop and execute annual brand plans, including marketing strategies, product launches, and promotional activities.
  • Manage the marketing budget effectively, ensuring optimal allocation of resources and maximizing ROI.
  • Conduct market analysis, including competitor benchmarking and consumer trend identification, to inform brand strategy.
  • Collaborate with cross-functional teams, including sales, product development, and R&D, to ensure alignment and successful execution of brand initiatives.
  • Oversee the development and execution of advertising campaigns across various media channels.
  • Manage relationships with external agencies (advertising, PR, digital) to ensure brand consistency and impact.
  • Monitor brand performance metrics and sales data, providing regular reports and insights to senior management.
  • Identify opportunities for product innovation and line extensions within the dairy category.
  • Ensure consistent brand messaging and visual identity across all touchpoints.
  • Lead and inspire a dedicated brand team, fostering a culture of innovation and high performance.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree or MBA is a plus.
  • Minimum of 5 years of experience in brand management within the FMCG industry, with a proven track record of successful brand growth.
  • Strong understanding of marketing principles, consumer behavior, and market dynamics.
  • Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Proven experience in developing and executing integrated marketing campaigns.
  • Strong project management and organizational skills.
  • Excellent communication, presentation, and interpersonal skills.
  • Experience managing budgets and working with external agencies.
  • Proficiency in market research methodologies and tools.
  • A passion for the food and beverage industry, particularly in dairy products.

This role is based in Garissa, Garissa, KE and requires a hybrid work arrangement, offering flexibility while maintaining team collaboration.
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Brand Manager - Dairy Products

50100 Tuwan KES150000 Annually WhatJobs

Posted 20 days ago

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full-time
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is searching for a results-oriented Brand Manager to lead the strategic direction and execution for their dairy product portfolio. This is a fully remote opportunity, allowing you to contribute from any location in Kenya. As Brand Manager, you will be instrumental in developing and implementing comprehensive brand strategies that drive market share, revenue growth, and enhance brand equity. Your responsibilities will include conducting in-depth market analysis, identifying consumer insights, and translating them into actionable marketing plans. You will oversee the development of integrated marketing campaigns across various channels, including digital, ATL, and BTL activities. Collaboration with cross-functional teams, such as sales, product development, and supply chain, will be essential to ensure seamless execution. This role demands a creative thinker with a strong understanding of consumer behavior and brand management principles. You will manage the brand's P&L, monitor performance metrics, and make data-driven recommendations for optimization. The ideal candidate possesses excellent project management skills, a proven track record in brand building, and the ability to thrive in a fast-paced, remote environment. We are looking for someone who can inspire and lead, driving innovation and ensuring our client's brands resonate with their target audience. This is a critical role that offers significant impact and growth potential. Your strategic vision and hands-on approach will be key to success. The ability to work autonomously and manage multiple priorities effectively is paramount. The **Kitale, Trans-Nzoia, KE** area is a key market for our client, and understanding its dynamics is advantageous.
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Brand Manager - Dairy Products

20200 Mwembe KES150000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a dynamic and rapidly growing Fast-Moving Consumer Goods (FMCG) company, is seeking an experienced and strategic Brand Manager specializing in dairy products. This fully remote position allows you to drive brand growth and market penetration from anywhere. You will be responsible for developing and executing comprehensive brand strategies, managing brand P&L, and identifying new market opportunities within the dairy category. Your role will involve overseeing all aspects of brand management, including marketing campaigns, product innovation, pricing strategies, and channel development. You will collaborate closely with sales, marketing, R&D, and supply chain teams to ensure brand consistency and achieve business objectives. The ideal candidate will possess a strong understanding of consumer behavior, market trends, and competitive landscapes within the FMCG sector, particularly in dairy. You should have a proven track record of successfully launching and growing brands, managing marketing budgets effectively, and leveraging data analytics to inform strategic decisions. Excellent communication, leadership, and project management skills are essential for this role. This is an exciting opportunity to make a significant impact on a leading brand in a competitive market, with the added benefit of a flexible remote work arrangement.

Responsibilities:
  • Develop and implement integrated brand strategies to drive market share and profitability.
  • Manage the brand's P&L, including budgeting, forecasting, and financial analysis.
  • Oversee the planning and execution of marketing campaigns across various channels.
  • Identify and capitalize on new product development opportunities within the dairy category.
  • Conduct market research and competitive analysis to inform brand strategy.
  • Collaborate with sales and distribution teams to ensure effective go-to-market execution.
  • Monitor brand performance metrics and adjust strategies as needed.
  • Manage relationships with advertising agencies and other external partners.
  • Ensure brand consistency in all consumer touchpoints.
  • Lead cross-functional teams to achieve brand objectives.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in brand management within the FMCG sector.
  • Proven experience managing dairy or related food product brands.
  • Strong understanding of marketing principles, consumer insights, and market analysis.
  • Demonstrated success in developing and executing marketing plans.
  • Excellent financial acumen and budget management skills.
  • Strong leadership, communication, and interpersonal abilities.
  • Proficiency in data analysis and reporting tools.
  • Ability to thrive in a fast-paced, remote work environment.
This fully remote role allows you to champion a leading dairy brand, impacting consumers across Naivasha, Nakuru, KE and the wider region.
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Brand Manager, Dairy Products

10100 Nyeri Town KES450000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Brand Manager to lead the development and execution of brand strategies for their dairy product portfolio. This is a completely remote role, allowing you to contribute from anywhere in Kenya. You will be instrumental in driving brand growth, increasing market share, and building strong consumer connections. Your responsibilities will include conducting market research and analysis to identify consumer trends and competitive landscapes, developing comprehensive brand plans, including marketing, advertising, and promotional strategies, and managing the brand's P&L to ensure profitability. You will also collaborate closely with cross-functional teams, including sales, product development, and supply chain, to ensure seamless execution of brand initiatives. This role demands a creative thinker with a strong understanding of marketing principles and a proven track record in brand management within the FMCG industry. Experience with dairy products or food and beverage categories is highly desirable. You will be responsible for overseeing advertising campaigns, digital marketing efforts, and public relations activities to enhance brand visibility and perception. The ability to analyze sales data, identify key performance indicators, and translate insights into actionable strategies is crucial. This is a fantastic opportunity for a passionate marketer to make a significant impact on a recognized brand, working remotely to support our client's expansion in the Nyeri, Nyeri, KE market and nationally. We are looking for a candidate who is results-oriented, possesses excellent communication skills, and can effectively manage multiple projects simultaneously in a virtual environment. Your strategic vision and execution capabilities will be key to the success of this role.
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Brand Manager - Dairy Products

20100 Mwembe KES220000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and results-oriented Brand Manager to oversee their dairy product portfolio. This role is based in **Nakuru, Nakuru, KE** and will operate on a hybrid model, requiring a balance of in-office collaboration and remote work. The Brand Manager will be responsible for developing and executing comprehensive brand strategies to drive market share, profitability, and brand equity for key dairy products. This includes conducting market research, identifying consumer insights, developing new product concepts, and managing the product lifecycle from ideation to launch and beyond. You will work closely with cross-functional teams, including sales, R&D, supply chain, and advertising agencies, to ensure seamless execution of marketing plans. Key responsibilities encompass managing the marketing budget, overseeing advertising and promotional campaigns, monitoring competitive activity, and analyzing sales performance data. The ideal candidate will possess strong analytical skills, a deep understanding of consumer behavior, and a creative flair for brand storytelling. Experience in the FMCG industry, particularly with food or beverage brands, is highly desirable. Excellent communication and presentation skills are essential for effectively presenting strategies and results to senior management. This is an exciting opportunity to shape the future of leading dairy brands in a dynamic market.

Responsibilities:
  • Develop and implement annual brand plans and marketing strategies for dairy product lines.
  • Conduct market research, consumer studies, and competitive analysis to identify growth opportunities.
  • Manage new product development initiatives, from concept to commercialization.
  • Oversee advertising, promotion, and public relations activities.
  • Manage brand P&L, marketing budgets, and resource allocation.
  • Analyze sales data and market trends to track brand performance and identify areas for improvement.
  • Collaborate with sales teams to ensure effective in-market execution.
  • Build and maintain strong relationships with external partners, including agencies and suppliers.
  • Stay abreast of industry trends and best practices in brand management.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 6 years of experience in brand management or product marketing within the FMCG sector.
  • Proven track record of developing and launching successful consumer brands.
  • Strong understanding of marketing principles, consumer insights, and market analysis.
  • Excellent communication, presentation, and interpersonal skills.
  • Experience in managing budgets and cross-functional teams.
  • Familiarity with the dairy product category is a plus.
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