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Zoho CRM Specialist

Nakuru, Rift Valley KES600000 - KES1200000 Y Mortgage Ezy

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Job Description

Role Description

CRM System Management:

· Administer and maintain the ZOHO CRM system, ensuring data integrity and accuracy.

· Customize and configure the ZOHO CRM system to meet business requirements.

· Develop and implement processes and procedures for effective use of the ZOHO CRM system.

· Train and support users on ZOHO CRM system functionality and best practices.

Customer Data Analysis:

· Analyze customer data to identify trends, patterns, and insights for improving customer engagement and retention.

· Segment customer data based on demographics, behaviors, and preferences to develop targeted marketing campaigns.

· Collaborate with the marketing team to develop data-driven strategies for customer acquisition and retention.

· Generate reports and dashboards to provide stakeholders with actionable insights.

Customer Engagement and Retention:

· Develop and execute ZOHO CRM strategies to enhance customer satisfaction, loyalty, and retention.

· Implement personalized communication and marketing campaigns based on customer segments and preferences.

· Optimize customer touchpoints and journeys to deliver seamless and engaging experiences.

·   Monitor customer feedback and implement improvements to address concerns and enhance customer satisfaction.

Collaboration and Cross-Functional Support:

· Collaborate with shareholders to align ZOHO CRM initiatives with business objectives.

· Provide support and guidance to teams on CRM system usage, best practices, and data management.

· Coordinate with IT teams for ZOHO CRM system enhancements, integrations, and troubleshooting.

·   Stay updated on industry trends and emerging technologies to recommend innovative CRM solutions.

QUALIFICATIONS:

  • Proven experience as a ZOHO CRM Specialist or similar role
  • Strong knowledge of CRM principles, methodologies, and best practices
  • Proficient and strong knowledge of ZOHO CRM system, data analysis tools, ZOHO maintenance, WordPress, reports and dashboards
  • Demonstrated expertise in developing complex automation/integration workflows using Zoho Creator, Zoho CRM, Zoho Desk, Zoho Books, or other Zoho products.
  • Excellent phone, email and instant messaging communication skills
  • Excellent time management skills
  • Solid organizational skills
  • Onsite role at Nakuru Office

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