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Digital Marketing Specialist
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Job Description
Company Description
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Role Description
This is a full-time on-site role for a Digital Marketing Specialist located in Nairobi County, Kenya. The Digital Marketing Specialist will be responsible for managing social media marketing campaigns, overseeing digital marketing strategies, analyzing web analytics, implementing online marketing initiatives, and ensuring effective communication with internal and external stakeholders. The role requires the ability to create and execute marketing strategies to drive brand awareness and engagement.
Qualifications
- Proficiency in Social Media Marketing and managing social media platforms
- Experience in Digital Marketing and implementing digital strategies
- Knowledge of Web Analytics to analyze and interpret data
- Experience in Online Marketing and developing online campaigns
- Strong Communication skills, both written and verbal
- Critical thinking and problem-solving skills
- Ability to work collaboratively within a team
- Bachelor's degree in Marketing, Business, or related field
- Previous experience in a similar role is a plus
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