What Marketing Strategies Jobs are in Kenya?

Showing 25 Marketing Strategies jobs in Kenya

Head of Marketing Strategy

60100 Kakamega / Remote Placements24

Posted 16 days ago

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Job Description

full-time
About the Role

Our client, a fast-growing consumer goods company, is seeking an innovative and strategic Head of Marketing Strategy to lead the development and execution of comprehensive marketing plans. This role requires a visionary leader with a proven ability to drive brand growth, market penetration, and customer engagement. You will be responsible for defining marketing objectives, identifying target audiences, and crafting compelling campaigns across all channels. This position is based in Kakamega, Kakamega , offering a hybrid work arrangement that blends remote work flexibility with essential in-office collaboration and team leadership. The ideal candidate is a strategic thinker, an expert in market analysis, and a proven leader with a passion for building strong brands.

Key Responsibilities
  • Develop and implement overarching marketing strategies aligned with business objectives.
  • Conduct in-depth market research and competitive analysis to identify growth opportunities.
  • Define target audience segments and develop tailored marketing approaches.
  • Oversee the creation and execution of integrated marketing campaigns across digital, social, traditional, and other channels.
  • Manage the marketing budget effectively, ensuring optimal allocation of resources.
  • Lead and mentor the marketing team, fostering a collaborative and high-performing environment.
  • Define key performance indicators (KPIs) and track campaign performance, reporting on results and insights.
  • Collaborate with product development, sales, and customer service teams to ensure consistent brand messaging and customer experience.
  • Identify and leverage emerging marketing trends and technologies.
  • Build and maintain strong relationships with external agencies and partners.
Requirements
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field. An MBA is highly desirable.
  • Minimum of 8 years of progressive experience in marketing, with a significant focus on strategy development and brand management.
  • Proven track record of successfully developing and executing marketing strategies that drive measurable growth.
  • Deep understanding of digital marketing, content marketing, social media marketing, and traditional advertising.
  • Excellent analytical and strategic thinking skills, with the ability to translate market insights into actionable plans.
  • Strong leadership, team management, and interpersonal skills.
  • Exceptional communication and presentation abilities.
  • Experience managing marketing budgets and ROI analysis.
  • Familiarity with marketing automation tools and CRM systems.
  • Ability to thrive in a hybrid work environment and lead teams effectively.
Benefits

Our client offers a competitive salary and a comprehensive benefits package, including health insurance, paid time off, and retirement savings plans. The hybrid work model offers flexibility while encouraging team cohesion and in-person collaboration. Opportunities for professional growth, leadership development, and career advancement are significant. You will have the chance to shape the marketing direction of a growing company and make a tangible impact on its success.

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Digital Marketing Strategy Consultant - Remote Expertise

80200 Malindi / Remote Placements24

Posted 23 days ago

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Job Description

full-time
About the Role Our client, a leading management consultancy, is seeking a seasoned Digital Marketing Strategy Consultant to join their entirely remote advisory practice. This role is pivotal in helping businesses across various sectors develop and implement effective digital marketing strategies to enhance brand visibility, customer engagement, and revenue growth. You will leverage your expertise in digital channels, analytics, and campaign management to provide actionable insights and drive impactful results. Operating within a remote-first framework, this position offers exceptional flexibility and the opportunity to collaborate with a diverse global client base. We are dedicated to fostering a highly collaborative and connected virtual work environment, ensuring seamless teamwork and professional development. Key Responsibilities
  • Develop comprehensive digital marketing strategies aligned with client business objectives, target audiences, and market dynamics.
  • Conduct thorough analyses of digital marketing performance, including website analytics, SEO/SEM, social media, content marketing, and email campaigns.
  • Advise clients on the optimal mix of digital channels and tactics to achieve marketing goals.
  • Design and oversee the implementation of integrated digital marketing campaigns.
  • Utilize data analytics and reporting tools to measure campaign effectiveness, identify trends, and provide actionable recommendations for optimization.
  • Stay abreast of the latest trends, tools, and best practices in digital marketing and advertising technology.
  • Collaborate with clients' marketing teams and internal stakeholders to ensure successful strategy execution.
  • Provide guidance on budget allocation, ROI analysis, and performance benchmarking for digital marketing initiatives.
  • Develop thought leadership content and present strategic recommendations to senior client leadership.
Requirements
  • A Bachelor's degree in Marketing, Business, Communications, or a related field; a Master's degree is a plus.
  • A minimum of 5 years of experience in digital marketing strategy, campaign management, or a related digital advisory role, preferably within a consulting capacity.
  • Proven track record of developing and executing successful digital marketing strategies for diverse clients.
  • Deep understanding of SEO, SEM, content marketing, social media marketing, email marketing, and programmatic advertising.
  • Proficiency with digital analytics platforms (e.g., Google Analytics, Adobe Analytics) and marketing automation tools.
  • Strong analytical skills, with the ability to interpret data and translate it into strategic recommendations.
  • Excellent communication, presentation, and client management skills.
  • Experience working effectively in a remote or distributed team environment.
  • Familiarity with CRM systems and their integration with marketing efforts is beneficial.
Benefits
  • A competitive salary and performance-driven bonus structure.
  • Comprehensive health, dental, and vision insurance coverage.
  • Generous paid time off and flexible working hours.
  • Significant opportunities for professional development, training, and career advancement.
  • Access to a global network of marketing experts and cutting-edge industry insights.
  • A fully remote work environment that champions work-life balance and autonomy.
  • Involvement in exciting and impactful digital transformation projects.
  • Regular opportunities for skill enhancement and knowledge sharing.
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Senior Project Manager - Digital Marketing Strategy

80200 Malindi / Remote Placements24

Posted 14 days ago

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Job Description

full-time
About the Role

Our client, a leading digital marketing agency, is seeking a strategic and results-driven Senior Project Manager to lead their key client initiatives. This role is fully remote, allowing you to collaborate with a diverse team and clients from anywhere. You will be responsible for overseeing the execution of comprehensive digital marketing campaigns, ensuring they are delivered on time, within budget, and achieve client objectives. The ideal candidate will possess a deep understanding of digital marketing channels, strong project management skills, and the ability to effectively manage client relationships and internal teams in a virtual environment. This is an excellent opportunity to contribute to impactful marketing strategies for a diverse range of clients, potentially based out of Malindi, Kilifi, KE .

Key Responsibilities
  • Lead the planning and execution of complex digital marketing projects, including SEO, SEM, social media, content marketing, and email campaigns.
  • Develop detailed project plans, defining scope, objectives, deliverables, timelines, and resource allocation.
  • Manage cross-functional teams, including marketing specialists, content creators, designers, and developers, in a remote setting.
  • Ensure seamless integration of various digital marketing channels to achieve cohesive campaign strategies.
  • Monitor campaign performance against key performance indicators (KPIs) and provide regular reports to clients and internal stakeholders.
  • Identify and mitigate project risks and challenges, ensuring projects remain on track.
  • Manage client expectations and maintain strong, collaborative relationships throughout the project lifecycle.
  • Oversee budget management and resource allocation for digital marketing projects.
  • Stay current with the latest digital marketing trends, tools, and best practices.
  • Conduct post-campaign analysis and provide insights for future campaign optimization.
Requirements
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • A minimum of 7 years of experience in project management, with a significant focus on digital marketing campaigns.
  • Proven experience managing large-scale digital marketing projects for multiple clients.
  • In-depth knowledge of various digital marketing channels (SEO, SEM, PPC, social media, content, email marketing, analytics).
  • Strong understanding of marketing automation platforms and CRM systems.
  • Excellent leadership, communication, negotiation, and problem-solving skills.
  • Demonstrated ability to manage remote teams and client relationships effectively.
  • Proficiency in project management software (e.g., Asana, Wrike, Trello) and digital marketing tools (e.g., Google Analytics, SEMrush).
  • Ability to work independently, manage multiple priorities, and deliver high-quality results in a remote environment.
  • Must have reliable internet and a dedicated workspace.
Benefits

This fully remote position offers unparalleled flexibility and work-life balance. Our client provides a competitive salary and a comprehensive benefits package, including health insurance. We are committed to employee growth and offer extensive opportunities for professional development through training, workshops, and access to industry-leading resources. Our client fosters a collaborative and innovative work culture. Employees enjoy a generous paid time off policy. Join a dynamic agency and play a key role in shaping successful digital marketing strategies for clients worldwide.

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Management Consultant - Market Entry Strategy

Posted 26 days ago

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Job Description

full-time
About the Role Our client, a premier management consultancy, is seeking a dynamic Management Consultant specializing in Market Entry Strategy to join their team in **Embu**. This role is perfect for an individual with a keen understanding of market dynamics, competitive landscapes, and strategic planning. You will guide clients through the intricate process of entering new markets, providing essential insights and actionable plans for successful expansion. This position requires a blend of analytical rigor and strategic foresight. The role is a **Hybrid** model, offering a balance between on-site collaboration in **Embu** and remote work flexibility, catering to modern work preferences. Key Responsibilities
  • Conduct thorough market research and analysis to identify viable market entry opportunities.
  • Evaluate competitive landscapes, regulatory environments, and customer needs in target markets.
  • Develop comprehensive market entry strategies, including go-to-market plans, channel strategies, and pricing models.
  • Assess risks and opportunities associated with new market ventures.
  • Collaborate with clients to develop business cases and financial projections for market entry initiatives.
  • Present strategic recommendations and implementation roadmaps to senior client executives.
  • Work closely with client teams to support the execution of market entry plans.
  • Stay informed about global market trends and emerging economic factors.
Requirements
  • Master's degree in Business, Marketing, Economics, or a related field.
  • A minimum of 5 years of experience in management consulting, market research, strategic planning, or business development, with a focus on market entry.
  • Proven track record in developing and executing successful market entry strategies.
  • Strong analytical and quantitative skills, with the ability to synthesize complex data into strategic insights.
  • Excellent understanding of market dynamics, consumer behavior, and competitive strategy.
  • Outstanding communication, presentation, and negotiation skills.
  • Ability to work effectively both independently and as part of a team.
  • Familiarity with business operations in the **Embu** region is considered an advantage.
Benefits Our client offers a compelling package that recognizes the value of their consultants:
  • Competitive annual salary and performance-related bonuses.
  • Hybrid work arrangement providing flexibility and work-life balance.
  • Comprehensive health and wellness programs.
  • Retirement savings options.
  • Opportunities for professional growth, training, and career advancement.
  • Exposure to diverse and challenging international market projects.
  • A collaborative and innovative work culture.
  • Paid time off and company holidays.
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Agricultural Economist - Market Analysis & Strategy

20200 Kericho Placements24

Posted 9 days ago

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Job Description

full-time
About the Role Our client, a prominent agricultural development firm based near Kericho , is seeking a highly analytical Agricultural Economist. This role is central to understanding market dynamics, evaluating economic viability of projects, and formulating strategic recommendations for agricultural businesses and stakeholders. The ideal candidate will possess a strong quantitative background, expertise in economic modeling, and a deep understanding of agricultural markets, supply chains, and policy impacts. This position requires significant on-site engagement with project teams, local communities, and government agencies, making it primarily an in-office role. You will be instrumental in driving informed decision-making, supporting sustainable agricultural growth, and ensuring the profitability and competitiveness of agricultural enterprises in the region. The firm is dedicated to fostering economic prosperity through agricultural advancement. Key Responsibilities
  • Conduct in-depth market research and analysis for various agricultural commodities and products.
  • Develop economic models to forecast market trends, assess project feasibility, and evaluate investment opportunities.
  • Analyze the impact of agricultural policies, trade agreements, and economic factors on the sector.
  • Evaluate the cost-benefit analysis of agricultural projects and interventions.
  • Provide expert advice on market access strategies, value chain development, and pricing mechanisms.
  • Prepare comprehensive economic reports, policy briefs, and strategic recommendations for clients and management.
  • Collaborate with project managers, agronomists, and field staff to gather data and insights.
  • Monitor and report on key economic indicators affecting the agricultural sector.
  • Assist in the development of business plans and financial projections for agricultural ventures.
  • Stay abreast of global and regional economic trends relevant to agriculture.
Requirements
  • Master's degree or Ph.D. in Agricultural Economics, Economics, or a related quantitative field.
  • Minimum of 7 years of experience in agricultural economics, market analysis, or economic consulting within the agricultural sector.
  • Strong quantitative and econometric modeling skills (e.g., Stata, R, EViews).
  • Proven ability to conduct thorough market research and supply chain analysis.
  • Excellent analytical, critical thinking, and problem-solving capabilities.
  • Superior report writing and presentation skills, with the ability to communicate complex economic concepts clearly.
  • Experience working with diverse stakeholders, including government agencies, NGOs, and private sector firms.
  • Proficiency in data analysis software and database management.
  • Strong understanding of agricultural value chains and commodity markets in Kenya and East Africa.
  • Ability to work effectively both independently and as part of a team in an office environment.
Benefits Our client offers a highly competitive salary, commensurate with qualifications and experience, and potential for performance-based bonuses. The benefits package includes comprehensive health insurance, life assurance, and a generous pension scheme. Employees are entitled to paid annual leave and public holidays. This role provides excellent opportunities for professional growth, including participation in specialized economic forums and policy discussions. You will be based in the picturesque Kericho region, contributing to significant agricultural development initiatives. The company supports a collaborative work culture and offers pathways for career advancement.
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Remote Agricultural Economist - Market Analysis & Strategy

Posted 26 days ago

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Job Description

full-time
About the Role Our client is seeking a highly analytical and strategic Agricultural Economist to join their dynamic team. This fully remote position will focus on conducting in-depth market analysis, forecasting trends, and developing strategic recommendations for the agricultural sector. You will be instrumental in providing economic insights that guide investment decisions, policy development, and market positioning for agricultural products and enterprises. The ideal candidate will possess a strong quantitative background, expertise in econometric modeling, and a deep understanding of agricultural markets, supply chains, and global trade dynamics. This role requires excellent research, analytical, and communication skills to translate complex economic data into actionable intelligence for diverse stakeholders. As a remote professional, you will contribute critical economic expertise to shape the future of agriculture. Key Responsibilities
  • Conduct comprehensive economic analysis of agricultural markets, including supply, demand, pricing, and trade patterns.
  • Develop economic models and forecasts to predict market trends and their impact on agricultural stakeholders.
  • Analyze the economic feasibility of agricultural projects, investments, and policy initiatives.
  • Research and evaluate the impact of agricultural policies, regulations, and trade agreements on market dynamics.
  • Provide strategic recommendations on market entry, product development, and competitive positioning for agricultural businesses.
  • Prepare detailed reports, presentations, and economic briefs for senior management, clients, and policymakers.
  • Collaborate with cross-functional teams to integrate economic insights into broader business strategies.
  • Stay abreast of the latest developments in agricultural economics, econometrics, and relevant global markets.
  • Assess the economic impact of climate change and other environmental factors on agricultural production and markets.
Requirements
  • Ph.D. or Master's degree in Agricultural Economics, Economics, or a closely related quantitative field.
  • Minimum of 5 years of experience in agricultural economic analysis, market research, or economic consulting.
  • Proven ability to conduct rigorous quantitative analysis and develop econometric models.
  • Expertise in statistical software packages (e.g., Stata, R, EViews) and data analysis techniques.
  • Strong understanding of agricultural supply chains, global trade, and policy environments.
  • Excellent written and verbal communication skills, with the ability to present complex findings clearly and concisely to various audiences.
  • Demonstrated ability to work independently and manage research projects effectively in a remote setting.
  • Experience in preparing economic impact assessments and market intelligence reports.
  • Strong critical thinking and problem-solving abilities.
Benefits Our client offers a competitive salary commensurate with experience and qualifications. This position is fully remote, offering exceptional flexibility and work-life balance. Comprehensive health, dental, and vision insurance are provided. Opportunities for professional development, attending economic conferences, and engaging with leading researchers are available. A generous paid time off policy is in effect. This role provides a unique opportunity to influence economic strategies within the vital agricultural sector, contributing valuable insights from a remote work environment.
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Senior Agricultural Economist - Market Analysis & Strategy

0100 Thika / Remote Placements24

Posted 16 days ago

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Job Description

full-time
About the Role

Our client, a prominent agricultural consultancy firm, is seeking a highly qualified Senior Agricultural Economist to join their growing team in **Thika**. This role is crucial for analyzing complex market dynamics, economic trends, and policy impacts affecting the agricultural sector. You will be responsible for developing strategic insights and actionable recommendations for a diverse clientele, including large agribusinesses, government agencies, and non-profit organizations. The ideal candidate will possess a strong quantitative background, excellent analytical skills, and a deep understanding of agricultural markets, trade, and policy in the Kenyan and East African context. This hybrid role offers the opportunity to blend in-depth research with client-facing engagement, contributing to sustainable agricultural development and market competitiveness. You will play a key part in advising clients on critical business decisions and investment strategies.

Key Responsibilities
  • Conduct in-depth economic analysis of agricultural markets, including supply, demand, price, and trade dynamics.
  • Develop economic models to forecast market trends, assess risks, and evaluate policy impacts on the agricultural sector.
  • Analyze the financial viability and economic feasibility of agricultural projects and investments.
  • Provide strategic advice to clients on market entry, expansion, pricing strategies, and risk management.
  • Prepare comprehensive reports, policy briefs, and presentations on key agricultural economic issues.
  • Engage with stakeholders, including government officials, industry representatives, and researchers, to gather data and disseminate findings.
  • Monitor and evaluate the effectiveness of agricultural policies and programs.
  • Contribute to business development efforts, including proposal writing and client relationship management.
  • Stay abreast of global economic trends and their implications for the Kenyan agricultural sector.
  • Mentor junior economists and analysts within the team.
  • Lead and manage economic research projects from conception to completion.
Requirements
  • Master's or Ph.D. in Agricultural Economics, Economics, Finance, or a related quantitative field.
  • A minimum of 7 years of professional experience in agricultural economics, market analysis, or economic consulting.
  • Proven expertise in quantitative economic modeling, econometrics, and statistical analysis techniques.
  • Strong understanding of agricultural markets, value chains, trade policies, and development economics.
  • Experience in research design, data collection (both primary and secondary), and analysis.
  • Excellent written and verbal communication skills, with the ability to present complex findings clearly and persuasively.
  • Proficiency in statistical software packages (e.g., Stata, R, EViews) and database management.
  • Demonstrated ability to manage projects, lead teams, and work effectively in a client-oriented environment.
  • Knowledge of the agricultural landscape in **Thika** and the broader East African region is highly desirable.
  • Strong analytical and problem-solving skills.
  • Ability to work under pressure and meet tight deadlines.
Benefits

Our client offers a competitive remuneration package designed to attract and retain top talent. This includes a comprehensive health insurance plan, covering medical, dental, and vision needs. Employees receive generous paid time off, including annual leave and public holidays. Opportunities for continuous professional development are provided through workshops, conferences, and further training. The hybrid work model offers a balance between in-office collaboration and remote flexibility. A retirement savings plan is available. This role provides a challenging and rewarding career path within a respected organization dedicated to advancing the agricultural sector.

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Blockchain Researcher & Analyst - Market Trends & Strategy

70100 Garissa / Remote Placements24

Posted 16 days ago

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Job Description

contractor
About the Role

Our client is a forward-thinking blockchain research and consulting firm, renowned for its insightful analysis of market trends, emerging technologies, and strategic implications within the decentralized space. We are seeking a highly inquisitive and analytical Blockchain Researcher & Analyst to join our fully remote team on a contract basis. In this role, you will be instrumental in generating in-depth research reports, analyzing market data, and providing strategic insights to our diverse clientele, which includes startups, enterprises, and investment funds. You will explore topics ranging from DeFi innovations and NFT market dynamics to the future of decentralized governance and Layer 2 scaling solutions. This is an ideal position for an individual with a passion for blockchain and a talent for distilling complex information into clear, actionable intelligence.

Key Responsibilities
  • Conduct comprehensive research on various aspects of the blockchain and cryptocurrency ecosystem.
  • Analyze market data, trends, and emerging technologies to identify opportunities and risks.
  • Author high-quality research reports, white papers, and industry analyses.
  • Develop data-driven insights and strategic recommendations for clients.
  • Monitor regulatory developments and their impact on the blockchain industry.
  • Stay abreast of advancements in smart contracts, DeFi, NFTs, DAOs, and other Web3 innovations.
  • Collaborate with senior analysts and consultants on client projects.
  • Present research findings and strategic recommendations to internal teams and clients.
  • Contribute to the development of proprietary research methodologies and frameworks.
  • Maintain a comprehensive understanding of the competitive landscape and key industry players.
Requirements
  • Master's degree or PhD in Economics, Finance, Computer Science, or a related quantitative field.
  • Proven experience in research, analysis, or consulting, with a significant focus on blockchain and cryptocurrency.
  • Strong analytical and quantitative skills, with the ability to interpret complex data sets.
  • Excellent written and verbal communication skills, with a talent for clear and concise report writing.
  • Deep understanding of blockchain fundamentals, economics, and market dynamics.
  • Familiarity with various blockchain protocols and decentralized applications.
  • Experience with data analysis tools and techniques is highly desirable.
  • Ability to work independently and manage multiple research projects simultaneously.
  • Strong critical thinking and problem-solving capabilities.
  • Proactive and self-motivated with a genuine curiosity for emerging technologies.
  • Previous experience in financial analysis or market intelligence is a plus.
Benefits

This is a fully remote contractor role, offering excellent flexibility and work-life balance. You will be compensated with a competitive project-based rate or hourly wage, reflecting your expertise. Our client provides clear project briefs and timely payments. You will have the opportunity to work on diverse and intellectually stimulating research projects, contributing valuable insights to the blockchain industry. You will collaborate with a team of leading experts in the field, expanding your knowledge and network. This position is perfect for an independent researcher seeking challenging assignments and the chance to significantly influence strategic decisions within the rapidly evolving world of blockchain.

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Junior Management Consultant - Market Entry Strategy

90130 Mlolongo / Remote Placements24

Posted 8 days ago

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Job Description

full-time
About the Role Our client, a progressive management consultancy, is seeking an ambitious Junior Management Consultant to assist with Market Entry Strategy projects. This role is designed for individuals eager to learn and contribute to developing strategic plans for businesses looking to expand into new markets. While the role offers hybrid flexibility, there will be a need for in-person collaboration with the team and clients in the Mlolongo, Machakos, KE area. You will support senior consultants in conducting market research, analyzing competitive landscapes, and developing strategic recommendations. The ideal candidate is a sharp, analytical thinker with strong research skills and a desire to excel in the consulting field. This position is based in Mlolongo, Machakos, KE and offers a fantastic entry point into the world of strategic consulting, working alongside experienced professionals. Key Responsibilities
  • Conduct market research and competitive analysis for potential new market entries.
  • Assist in the development of business cases and financial models for market expansion.
  • Gather and synthesize information on industry trends, regulatory environments, and customer behaviors.
  • Support the creation of presentations and reports for client deliverables.
  • Collaborate with senior consultants and project teams on various aspects of strategy development.
  • Help identify potential risks and opportunities associated with market entry.
  • Participate in client meetings and workshops as required.
  • Learn and apply consulting methodologies and best practices.
  • Contribute to internal firm knowledge development related to market entry.
  • Ensure all assigned tasks are completed accurately and on time.
Requirements
  • Bachelor's degree in Business Administration, Economics, Marketing, or a related field.
  • 0-2 years of experience in consulting, market research, business analysis, or a related role. Internships are highly valued.
  • Strong analytical and quantitative skills with an aptitude for research.
  • Excellent written and verbal communication skills.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Ability to work effectively in a hybrid environment, balancing remote tasks with in-office requirements.
  • Proactive attitude, eagerness to learn, and a strong work ethic.
  • Must be based in or willing to relocate to the Mlolongo, Machakos, KE area.
  • Team player with good interpersonal skills.
Benefits Our client offers a competitive entry-level salary, performance-based incentives, and a comprehensive benefits package. This hybrid role provides a balanced approach to work, allowing for both remote flexibility and valuable in-person collaboration. Employees benefit from extensive training, mentorship programs, and opportunities for professional development and career progression within the firm. You will gain exposure to diverse market entry projects and develop critical consulting skills. The collaborative team environment in Mlolongo, Machakos, KE fosters professional growth. This position is ideal for recent graduates or early-career professionals passionate about strategy and eager to launch their consulting careers.
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Senior Management Consultant - Market Entry Strategy

50200 Bungoma Placements24

Posted 2 days ago

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Job Description

full-time
About the Role

Our client, a prestigious international management consultancy, is seeking a seasoned Senior Management Consultant to lead engagements focused on Market Entry Strategy for businesses in Bungoma . This critical role involves guiding clients through the complexities of entering new markets, whether domestic or international. You will be responsible for conducting in-depth market research, competitive analysis, regulatory assessment, and developing comprehensive market entry plans. The ideal candidate possesses strong strategic thinking, excellent analytical capabilities, and a proven ability to advise senior executives on high-stakes decisions. This position requires a dedicated presence within the Bungoma area and frequent engagement with local and regional businesses.

Key Responsibilities
  • Conduct thorough market analysis, including sizing, segmentation, competitive landscape, and trend identification.
  • Assess regulatory, political, and economic factors impacting market entry for specific industries.
  • Develop detailed market entry strategies, including go-to-market plans, channel strategies, and localization requirements.
  • Evaluate potential risks and opportunities associated with entering new markets.
  • Provide strategic recommendations to clients on optimal market entry approaches, partnerships, and investments.
  • Develop financial models and business cases to support market entry decisions.
  • Lead project teams, manage client relationships, and ensure the successful delivery of market entry consulting projects.
  • Present findings and strategic recommendations to C-suite executives and board members.
  • Contribute to the development of best practices and intellectual capital in market entry strategy.
Requirements
  • Master's degree in Business Administration, International Business, Economics, or a related field.
  • Minimum of 7 years of experience in management consulting, strategic planning, or market analysis, with a significant focus on market entry strategy.
  • Demonstrated success in developing and executing market entry strategies for various industries.
  • Exceptional analytical, research, and problem-solving skills.
  • Strong understanding of global business environments, economic trends, and competitive dynamics.
  • Excellent communication, negotiation, and presentation skills, with the ability to influence senior stakeholders.
  • Proven leadership and project management capabilities.
  • Experience working in cross-cultural environments is a plus.
  • Must be based in or willing to relocate to Bungoma , with frequent client interactions.
Benefits
  • Highly competitive salary and bonus structure.
  • Opportunity to work on impactful and high-profile market entry projects.
  • Extensive professional development and career advancement opportunities.
  • Exposure to a diverse range of industries and global markets.
  • Comprehensive health and wellness programs.
  • A dynamic, challenging, and collaborative work environment.
  • Access to a network of global experts and resources.
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