What Digital Marketing Strategies Jobs are in Kenya?
Showing 219 Digital Marketing Strategies jobs in Kenya
Digital Marketing Strategy Consultant - Remote Expertise
Posted 23 days ago
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Job Description
- Develop comprehensive digital marketing strategies aligned with client business objectives, target audiences, and market dynamics.
- Conduct thorough analyses of digital marketing performance, including website analytics, SEO/SEM, social media, content marketing, and email campaigns.
- Advise clients on the optimal mix of digital channels and tactics to achieve marketing goals.
- Design and oversee the implementation of integrated digital marketing campaigns.
- Utilize data analytics and reporting tools to measure campaign effectiveness, identify trends, and provide actionable recommendations for optimization.
- Stay abreast of the latest trends, tools, and best practices in digital marketing and advertising technology.
- Collaborate with clients' marketing teams and internal stakeholders to ensure successful strategy execution.
- Provide guidance on budget allocation, ROI analysis, and performance benchmarking for digital marketing initiatives.
- Develop thought leadership content and present strategic recommendations to senior client leadership.
- A Bachelor's degree in Marketing, Business, Communications, or a related field; a Master's degree is a plus.
- A minimum of 5 years of experience in digital marketing strategy, campaign management, or a related digital advisory role, preferably within a consulting capacity.
- Proven track record of developing and executing successful digital marketing strategies for diverse clients.
- Deep understanding of SEO, SEM, content marketing, social media marketing, email marketing, and programmatic advertising.
- Proficiency with digital analytics platforms (e.g., Google Analytics, Adobe Analytics) and marketing automation tools.
- Strong analytical skills, with the ability to interpret data and translate it into strategic recommendations.
- Excellent communication, presentation, and client management skills.
- Experience working effectively in a remote or distributed team environment.
- Familiarity with CRM systems and their integration with marketing efforts is beneficial.
- A competitive salary and performance-driven bonus structure.
- Comprehensive health, dental, and vision insurance coverage.
- Generous paid time off and flexible working hours.
- Significant opportunities for professional development, training, and career advancement.
- Access to a global network of marketing experts and cutting-edge industry insights.
- A fully remote work environment that champions work-life balance and autonomy.
- Involvement in exciting and impactful digital transformation projects.
- Regular opportunities for skill enhancement and knowledge sharing.
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Senior Project Manager - Digital Marketing Strategy
Posted 14 days ago
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Job Description
Our client, a leading digital marketing agency, is seeking a strategic and results-driven Senior Project Manager to lead their key client initiatives. This role is fully remote, allowing you to collaborate with a diverse team and clients from anywhere. You will be responsible for overseeing the execution of comprehensive digital marketing campaigns, ensuring they are delivered on time, within budget, and achieve client objectives. The ideal candidate will possess a deep understanding of digital marketing channels, strong project management skills, and the ability to effectively manage client relationships and internal teams in a virtual environment. This is an excellent opportunity to contribute to impactful marketing strategies for a diverse range of clients, potentially based out of Malindi, Kilifi, KE .
Key Responsibilities- Lead the planning and execution of complex digital marketing projects, including SEO, SEM, social media, content marketing, and email campaigns.
- Develop detailed project plans, defining scope, objectives, deliverables, timelines, and resource allocation.
- Manage cross-functional teams, including marketing specialists, content creators, designers, and developers, in a remote setting.
- Ensure seamless integration of various digital marketing channels to achieve cohesive campaign strategies.
- Monitor campaign performance against key performance indicators (KPIs) and provide regular reports to clients and internal stakeholders.
- Identify and mitigate project risks and challenges, ensuring projects remain on track.
- Manage client expectations and maintain strong, collaborative relationships throughout the project lifecycle.
- Oversee budget management and resource allocation for digital marketing projects.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Conduct post-campaign analysis and provide insights for future campaign optimization.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- A minimum of 7 years of experience in project management, with a significant focus on digital marketing campaigns.
- Proven experience managing large-scale digital marketing projects for multiple clients.
- In-depth knowledge of various digital marketing channels (SEO, SEM, PPC, social media, content, email marketing, analytics).
- Strong understanding of marketing automation platforms and CRM systems.
- Excellent leadership, communication, negotiation, and problem-solving skills.
- Demonstrated ability to manage remote teams and client relationships effectively.
- Proficiency in project management software (e.g., Asana, Wrike, Trello) and digital marketing tools (e.g., Google Analytics, SEMrush).
- Ability to work independently, manage multiple priorities, and deliver high-quality results in a remote environment.
- Must have reliable internet and a dedicated workspace.
This fully remote position offers unparalleled flexibility and work-life balance. Our client provides a competitive salary and a comprehensive benefits package, including health insurance. We are committed to employee growth and offer extensive opportunities for professional development through training, workshops, and access to industry-leading resources. Our client fosters a collaborative and innovative work culture. Employees enjoy a generous paid time off policy. Join a dynamic agency and play a key role in shaping successful digital marketing strategies for clients worldwide.
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Marketing Manager - Digital Strategy
Posted 7 days ago
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Job Description
- Develop and implement integrated digital marketing strategies across various platforms.
- Manage and optimize SEO/SEM campaigns to increase website traffic and lead generation.
- Oversee social media strategy, content creation, and community engagement.
- Design and execute email marketing campaigns, nurturing leads and customer relationships.
- Create engaging and informative content, including blog posts, website copy, and marketing materials.
- Analyze marketing campaign performance, track KPIs, and provide actionable insights and reports.
- Manage the marketing budget and ensure efficient allocation of resources.
- Collaborate with sales and recruitment teams to align marketing efforts with business objectives.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Manage relationships with external agencies and vendors as needed.
- Ensure brand consistency across all marketing channels.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 5 years of experience in marketing, with a significant focus on digital marketing strategy.
- Proven track record of developing and executing successful digital marketing campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with marketing analytics tools (e.g., Google Analytics, social media analytics).
- Experience with marketing automation platforms and CRM systems is a plus.
- Excellent content creation, copywriting, and editing skills.
- Strong analytical and problem-solving abilities.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to work effectively in a Hybrid work environment and manage multiple projects simultaneously.
- Familiarity with the Kenyan market and digital landscape is advantageous.
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Digital Marketing Manager - Brand Strategy
Posted 16 days ago
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Job Description
Our client, a reputable lifestyle brand, is seeking a strategic and experienced Digital Marketing Manager to lead their brand strategy initiatives. This role will be responsible for defining and executing digital marketing strategies that enhance brand perception, drive awareness, and support business growth. The position offers a hybrid work arrangement, blending the benefits of remote flexibility with essential in-office collaboration. The ideal candidate will possess a deep understanding of brand building, digital channels, and performance analytics, with a proven ability to translate brand vision into actionable marketing plans. You will work closely with cross-functional teams to ensure a consistent and compelling brand message across all digital touchpoints. This is a significant opportunity to shape the digital presence of a well-established brand and drive impactful marketing campaigns.
Key Responsibilities- Develop and implement comprehensive digital marketing strategies aligned with the overall brand vision and business objectives.
- Oversee and manage all digital marketing channels, including SEO, SEM, social media, content marketing, email marketing, and paid advertising.
- Define target audiences and craft messaging strategies to resonate with key customer segments.
- Manage the digital marketing budget, ensuring effective allocation of resources and optimal ROI.
- Analyze campaign performance data, generate insightful reports, and present findings and recommendations to senior leadership.
- Collaborate with creative, product, and sales teams to ensure integrated and cohesive marketing efforts.
- Stay abreast of the latest digital marketing trends, technologies, and best practices, identifying opportunities for innovation.
- Lead and mentor junior marketing team members, fostering a culture of continuous learning and high performance.
- Ensure brand consistency across all digital platforms and communications.
- Manage relationships with external agencies and vendors as needed.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree preferred.
- Minimum of 7 years of progressive experience in digital marketing, with a strong focus on brand strategy and management.
- Proven track record of developing and executing successful digital marketing campaigns that have driven brand awareness and business growth.
- In-depth knowledge of various digital marketing channels and their respective best practices.
- Strong analytical skills with proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Excellent leadership, communication, and interpersonal skills.
- Experience in budget management and demonstrating campaign ROI.
- Ability to think strategically and creatively, with a strong understanding of consumer behavior.
- Experience working in a hybrid work environment and collaborating effectively with remote and in-office teams.
- Proficiency in project management tools and methodologies.
Our client offers a competitive salary and a comprehensive benefits package, including health, dental, and vision insurance, generous paid time off, and a retirement savings plan. We offer a stipend for home office setup and provide opportunities for professional development and continuous learning. This hybrid role offers the flexibility of remote work combined with the benefits of in-office collaboration. Join a dynamic team and contribute to the growth and brand building of a reputable lifestyle company.
Is this job a match or a miss?
Remote Senior Marketing Manager - Digital Strategy
Posted 23 days ago
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Job Description
Our client, a dynamic e-commerce startup experiencing rapid growth, is seeking a talented and strategic Senior Marketing Manager to lead their digital marketing efforts. This fully remote role will be responsible for developing and executing innovative digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will have a proven track record in managing multi-channel digital campaigns, a deep understanding of SEO, SEM, social media marketing, content marketing, and email marketing. You will play a key role in shaping our client's online presence and customer engagement from any location.
Key Responsibilities- Develop and implement comprehensive digital marketing strategies aligned with business goals.
- Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive qualified traffic.
- Oversee social media strategy, content creation, and community management to build brand engagement.
- Develop and execute email marketing campaigns, including lead nurturing and customer retention programs.
- Manage content marketing initiatives, ensuring high-quality and relevant content creation across various platforms.
- Analyze campaign performance data, generate insights, and provide recommendations for optimization.
- Manage the digital marketing budget, ensuring effective allocation of resources and ROI.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with cross-functional teams (e.g., product, sales, design) to ensure cohesive marketing efforts.
- Manage external agencies and vendors as needed.
- Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is a plus.
- Minimum of 6 years of progressive experience in digital marketing, with at least 3 years in a senior or managerial role.
- Proven success in developing and executing data-driven digital marketing strategies.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, email marketing, and analytics platforms (e.g., Google Analytics).
- Experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM systems.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Strong communication, presentation, and interpersonal skills.
- Ability to work independently and manage multiple projects in a fast-paced, remote environment.
- Experience in e-commerce or startup environments is highly desirable.
- Creative mindset with a focus on delivering measurable results.
Our client offers a competitive annual salary ranging from to KSh, commensurate with experience and expertise. This position is 100% remote, offering unparalleled flexibility. Benefits include comprehensive health insurance, performance-based bonuses, and generous paid time off. We foster a culture of continuous learning and provide access to professional development resources and training. Join a passionate and innovative team driving digital transformation in the e-commerce space.
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Senior Digital Marketing Manager - SEO & Content Strategy
Posted 16 days ago
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Job Description
Our client, a leading e-commerce platform, is seeking a dynamic and results-driven Senior Digital Marketing Manager specializing in SEO and Content Strategy to join their team in Mlolongo, Machakos, KE . This role offers a hybrid work arrangement, providing a blend of in-office collaboration and remote flexibility. You will be responsible for developing and executing comprehensive SEO strategies, optimizing content for search engines, and driving organic traffic growth. This is a strategic position for a seasoned digital marketer who is passionate about leveraging data to inform marketing decisions and achieve ambitious business goals. You will shape the online presence and content direction for our client's brand.
Key Responsibilities- Develop and implement advanced SEO strategies to improve organic search rankings and drive qualified traffic.
- Conduct keyword research, competitive analysis, and identify opportunities for content optimization and creation.
- Oversee the creation and curation of high-quality, engaging content across various platforms, ensuring it aligns with SEO best practices and target audience needs.
- Monitor, analyze, and report on key SEO and content performance metrics using tools like Google Analytics, SEMrush, and Ahrefs.
- Collaborate with cross-functional teams, including content creators, web developers, and product managers, to execute integrated digital marketing campaigns.
- Manage link-building initiatives and digital PR efforts to enhance domain authority.
- Stay abreast of the latest SEO trends, algorithm updates, and digital marketing best practices.
- Optimize website technical elements for improved search engine crawling and indexing.
- Develop and refine content calendars and editorial strategies.
- Provide guidance and mentorship to junior marketing team members.
- Bachelor's degree in Marketing, Communications, Business, or a related field; a Master's degree is a plus.
- Minimum of 6 years of experience in digital marketing, with a strong focus on SEO and content strategy.
- Proven track record of successfully increasing organic traffic and improving search engine rankings.
- Expertise with SEO tools (e.g., Google Search Console, SEMrush, Ahrefs, Moz).
- Strong understanding of content marketing principles, copywriting, and editorial best practices.
- Proficiency in web analytics tools (e.g., Google Analytics).
- Excellent analytical, problem-solving, and strategic thinking skills.
- Strong project management and communication skills.
- Experience with CMS platforms (e.g., WordPress) is beneficial.
- Ability to work effectively in a hybrid team environment, balancing remote and in-office responsibilities in Mlolongo, Machakos, KE .
Our client offers a competitive salary and a comprehensive benefits package designed to support your professional and personal well-being. This includes health insurance coverage, paid time off, and opportunities for professional development, training, and conference attendance. The hybrid work model offers a flexible approach to work-life balance. Join a thriving company committed to innovation and growth, where your expertise in digital marketing will be highly valued and rewarded.
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Digital Marketing Specialist
Posted 26 days ago
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Job Description
Our client, a dynamic e-commerce startup based in Eldoret , is seeking a creative and data-driven Digital Marketing Specialist to join their growing team. This role is integral to developing and executing innovative marketing campaigns across various digital channels to drive customer acquisition and engagement. The ideal candidate will possess a strong understanding of digital marketing principles, hands-on experience with SEO, SEM, social media marketing, and content creation, and a passion for analyzing campaign performance to optimize strategies. You will work closely with the sales and product teams to align marketing efforts with business objectives. This is an excellent opportunity to make a tangible impact on brand visibility and revenue growth.
Key Responsibilities- Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive qualified leads.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
- Conduct keyword research and implement SEO best practices to improve organic search rankings.
- Create engaging and compelling content for social media, email marketing, blog posts, and website.
- Monitor and analyze website traffic, campaign performance, and key marketing metrics using tools like Google Analytics.
- Develop and execute email marketing campaigns to nurture leads and retain existing customers.
- Manage social media presence, including content scheduling, community engagement, and performance tracking.
- Collaborate with designers and content creators to produce visually appealing and effective marketing materials.
- Stay current with digital marketing trends, algorithm changes, and emerging platforms.
- Report on campaign performance, providing insights and recommendations for improvement.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 3+ years of hands-on experience in digital marketing, with a proven track record of success.
- Proficiency in SEO/SEM tools (e.g., Google Analytics, Google Search Console, SEMrush).
- Experience managing paid advertising campaigns (Google Ads, social media advertising).
- Strong understanding of social media marketing principles and platforms.
- Excellent written and verbal communication skills, with a knack for crafting persuasive copy.
- Proficiency in content management systems (CMS) and email marketing platforms.
- Ability to analyze data, interpret metrics, and generate actionable insights.
- Creative mindset with a strong attention to detail.
- Experience with graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
Our client offers a competitive salary, performance bonuses, health insurance, and opportunities for professional development in the digital marketing space. This role is based in Eldoret and operates on a hybrid work model, allowing for a balance between in-office collaboration and remote flexibility. We foster a supportive and innovative work culture that encourages creativity and growth. Join a team dedicated to pushing the boundaries of digital marketing.
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Digital Marketing Coordinator
Posted 26 days ago
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Job Description
- Assist in the planning and execution of digital marketing campaigns across multiple channels.
- Manage social media accounts, including content scheduling, community engagement, and performance monitoring.
- Support the creation and distribution of email marketing campaigns.
- Conduct keyword research and assist with SEO optimization tasks for website content.
- Help manage and monitor paid advertising campaigns (e.g., Google Ads, social media ads).
- Track and report on key digital marketing metrics using analytics tools (e.g., Google Analytics).
- Collaborate with the marketing team to create marketing collateral and content.
- Stay updated on digital marketing trends and best practices.
- Assist with website updates and maintenance as needed.
- Perform administrative tasks to support the marketing department.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 0-2 years of experience in marketing, with a focus or interest in digital marketing.
- Basic understanding of digital marketing channels (SEO, SEM, social media, email).
- Familiarity with social media platforms and management tools.
- Good written and verbal communication skills.
- Strong organizational skills and attention to detail.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Ability to work independently and manage tasks effectively in a remote setting.
- Eagerness to learn and adapt to new technologies and strategies.
- Experience with Google Analytics or similar tools is a plus.
- Competitive salary.
- Fully remote work arrangement.
- Excellent opportunity for career growth in digital marketing.
- Gain hands-on experience across various marketing disciplines.
- Be part of a supportive and collaborative remote team.
- Continuous learning and professional development support.
- Standard employment benefits and paid time off.
Is this job a match or a miss?
Digital Marketing Manager
Posted 26 days ago
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Job Description
- Develop and execute integrated digital marketing strategies across SEO, SEM, social media, email, and content marketing.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve lead generation targets.
- Oversee the creation and distribution of engaging content, including blog posts, website copy, social media updates, and email campaigns.
- Conduct market research and competitor analysis to identify opportunities and stay ahead of industry trends.
- Analyze campaign performance data using tools like Google Analytics and provide actionable insights and reports to stakeholders.
- Manage the company's social media presence and engagement strategies.
- Collaborate with internal teams (sales, product, creative) to ensure cohesive marketing efforts.
- Manage the digital marketing budget, ensuring efficient allocation of resources.
- Stay current with the latest digital marketing technologies and best practices.
- Identify and test new digital marketing channels and tactics to drive growth.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 5+ years of progressive experience in digital marketing, with a proven track record of success.
- Strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in Google Analytics, Google Ads, and social media advertising platforms.
- Experience with marketing automation tools (e.g., HubSpot, Marketo) is a plus.
- Excellent analytical and problem-solving skills.
- Strong project management and organizational abilities.
- Effective written and verbal communication skills.
- Ability to work collaboratively in a hybrid environment.
- Experience in the financial services industry is an advantage.
- Competitive salary and performance-based bonuses.
- Hybrid work model offering flexibility.
- Comprehensive health, dental, and vision insurance.
- Retirement savings plan with company match.
- Paid time off and company holidays.
- Professional development opportunities and training programs.
- A supportive and collaborative work environment.
Is this job a match or a miss?
Digital Marketing Executive
Posted 26 days ago
Job Viewed
Job Description
- Develop and execute digital marketing campaigns across various channels, including social media, email, search engines, and display advertising.
- Manage and optimize the company's social media presence, creating engaging content and fostering community interaction.
- Conduct keyword research and implement SEO strategies to improve organic search rankings.
- Manage paid advertising campaigns (PPC) on platforms like Google Ads and social media, monitoring budgets and performance.
- Create compelling content for the website, blog, and other digital platforms, ensuring brand consistency.
- Analyze campaign performance using tools like Google Analytics and provide regular reports with insights and recommendations.
- Collaborate with sales and product teams to develop integrated marketing strategies.
- Stay updated on the latest digital marketing trends, tools, and best practices.
- Assist in the planning and execution of email marketing campaigns.
- Contribute to website updates and content management as needed.
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in digital marketing, with a strong understanding of various online channels.
- Proficiency in SEO, SEM, social media marketing, and content marketing principles.
- Experience with Google Analytics and Google Ads.
- Familiarity with social media management tools.
- Excellent written and verbal communication skills.
- Strong analytical skills and ability to interpret data for decision-making.
- Ability to work effectively both independently and as part of a team.
- Creative thinking and problem-solving abilities.
- Experience with email marketing platforms is a plus.
- Competitive salary and benefits package.
- Hybrid work arrangement offering flexibility.
- Opportunities for professional development and career advancement.
- Collaborate with a dynamic and supportive team in **Nakuru, Nakuru, KE**.
- Contribute to impactful marketing initiatives for a growing company.
Is this job a match or a miss?